B2B Marketing Coordinator

Summary Foresight is seeking a detail-oriented Marketing Coordinator to play a crucial role in supporting and executing marketing tactics that enhance our brand presence, engage our target audience, and drive sales. This position offers a unique opportunity to work in a fast-paced environment and contribute to the success of an innovative and growing enterprise SaaS provider. This role reports to the VP of Marketing. This is a full-time, hybrid position, preferably based in the NYC-metro area, with some travel to team meetings or events. Must be comfortable working in the ET/USA time zone. Key Responsibilities Work closely with the marketing team, sales department, and external agencies/vendors to support the planning and execution of all marketing initiatives and ensure alignment with overall business goals Develop, implement and manage cross channel marketing campaigns. Analyze campaign performance and generate monthly KPI report Drive the planning and execution of events, including but not limited to trade shows, webinars and executive briefings Assist in creating engaging and compelling content for various marketing channels, including social media, website, press releases, email campaigns, and infosheets Coordinate the production of marketing collateral, ensuring consistency in brand messaging and visual identity Maintain a repository of sales enablement tools and brand assets Requirements 1-3 years marketing experience. Enterprise SaaS experience a plus Bachelor's degree in business or marketing, or equivalent Strong understanding of digital marketing principles and best practices Self-motivated work ethic to work with a geographically dispersed team Great organizational skills Proficiency in Microsoft Word, PowerPoint, Excel, and Outlook Working knowledge of HubSpot or other marketing automation software Verbal and written English fluency to high business standard Former competitive athletes and military veterans are encouraged to apply Proficiency in graphic design software a plus (Canva, Adobe Creative Suite including Photoshop, Illustrator and InDesign)

Created: 2024-11-02