Senior Manager, Trade Marketing
Future PLC - new york city, NY
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The Trade Marketing team serves as the primary marketing contact for all Future sales teams and evangelizes and communicates Future's brand to our advertising partners and media supporters through strategic campaigns and creative story-telling. Marketing is responsible for Future brand building, external communications, client engagement events, and lead generation through thoughtful content marketing campaigns. The objective of the team is to drive awareness of Future and create commercial opportunities by creating engaging sales collateral and content. Job Purpose The Senior Manager, Trade Marketing is a key position with a focus on driving awareness of Future and building productive relationships with the Advertising Sales team. As the Senior Manager, you will deliver creative marketing plans and collateral that builds our reputation and attract advertisers. The post will refine the Future market positioning and the value proposition for our advertising partners in categories including fashion, beauty, tech, gaming, home interest, and more. Reporting to the Head of Marketing, you will join a thriving team of commercially-minded marketing professionals making an impact on renowned brands like Marie Claire, Tom's Guide, PC Gamer, Homes & Gardens, and more. You will play a key role in liaising with internal stakeholders including our sales and editorial partners. A successful track record of crafting revenue-driving marketing plans for media or advertising companies is important for this role. Experience that will put you ahead of the curve... 3+ years of experience working with media and advertising organizations; knowledge of the industry Experience delivering brand-building marketing activities and creating sales materials for revenue-generating teams, or highly related experience Experience building marketing plans and executing campaigns across digital, content, social, and events Comfortable with various types and sources of data, with the ability to create narratives from data-led insights Manage events and projects from idea generation to execution Known for producing compelling content and promoting content through owned and paid channels to successfully generate demand User of marketing automation tools and CRM systems including Marketo and Salesforce experience Highly driven and collaborative, with a proven ability to work directly with senior executives, a passion for media and marketing, and a curious attitude What's in it for you? We have a number of awesome perks available to our staff. We offer opportunities to learn and develop, whether through professional qualifications, exposure to incredible business projects or informal lunch & learns, hosted by your colleagues. We have a fantastic culture where we really do care about our people and want everyone to succeed. Benefits include health Insurance including medical, dental and vision care, 401(k) match and Employee Stock Purchase Plan. And to top it all off, not only do we offer unlimited holiday because we trust you to manage your workload and time but we also offer a share in our success whereby every colleague is eligible to join our profit pool bonus scheme - if Future hits their performance targets all colleagues may receive a bonus. Internal job family level C4 Please note, the salary range for this position is $100,000 - $115,000 This is a Hybrid role from our New York office, working three days from the office, two from home Who are we... We're Future. We're 3000+ colleagues over 250+ brands speaking to 400 million people every month across the globe through websites, events and magazines. We've got ambitious plans that build on our growth momentum and unlock new opportunities and we're looking for talented people who want to be a part of it. Our Future, Our Responsibility - Inclusion and Diversity at Future We have a voice and we're going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We're an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness. Please let us know if you need any reasonable adjustments made so we can give you the best experience! Find out more about Our Future, Our Responsibility on our website. #LI-Hybrid Requirements Benefits
Created: 2024-10-29