Director, Media Partnerships
EDO - new york city, NY
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Who We Are EDO is the TV outcomes company - a leading platform measuring Convergent TV advertising. Combining real-time engagement signals with world-class decision science, EDO maximizes creative and media performance for modern marketers at leading brands, TV networks, entertainment studios, and ad agencies. EDO's investment-grade data align advertising investments to business results - with detailed competitive, category, historical, and predictive intelligence. EDO is headquartered in New York City and Los Angeles. We recognize the benefits of hybrid working, and want to create the best balance to ensure we can continue working together effectively. For our NY team, we have a hybrid work policy of three days in the office and two days work from anywhere. The Role Work alongside EDO's Media Partnership commercial leaders to drive deeper, proactive and more strategic engagement with high-priority sell-side clients - with a goal of solidifying renewals and enabling business growth via up-sells and product expansion. What You Will Do Develop and maintain maps of contacts at target accounts, identifying roles, teams, contact information and reporting structure. Work alongside the EDO marketing team to create both broad and targeted outreach to target clients. Proactively engage with target clients, expand client network and drive greater awareness of and engagement with EDO across key sell-side accounts. Position EDO as a key strategic partner to ad sales teams and drive advocacy and support across all levels of the client's organization. Understand key challenges and opportunities of ad sales, product and research/insights teams at major media companies, and develop strategies for EDO to address challenges and support opportunities (includes pricing, growing market share, and penetrating new brands). Develop trusted relationships with target clients via entertainment and in-person meetings. Expand and deepen EDO data usage via regular and proactive dashboard updates and training, and ensure that custom analytics activity is in line with contract scope. Socialize client feedback and marketplace needs to appropriate EDO teams in order to deliver key product and feature enhancements. Ensure EDO data and custom reports are being used not just for post-buy reporting back to brands and agencies, but also used strategically by clients for positioning, sales pitches and press/marketing opportunities. Work alongside EDO's Media Partnerships commercial leaders to manage renewal/expansion discussions, negotiations and contract execution. Collaborate with the EDO Media Analytics team to ensure that reporting is being delivered on time and that insights and value are maximized. What We Are Looking For 7+ years of experience managing accounts in a media, advertising, and/or adtech environment. Proven ability to deliver high value to clients with demonstrated results in both securing renewals and growing a SaaS business. Demonstrated understanding of the CTV marketplace, with preferred experience working with ad sales and research teams at major media companies or technology platforms. Knowledge of advertising data and awareness of the tools that media companies use for competitive intelligence and to prove advertising performance. Compensation & Benefits EDO offers a competitive compensation package. Components of compensation include: Mid-stage equity and competitive salary Flexible Time Off Medical, dental and vision coverage, deeply discounted by EDO 401(k) plan, FSA, HSA Commuter Benefits When in an office, employee meals, snacks, and more fully paid for The base salary range for this position is $110,000 to $140,000 PLUS equity in a mid-stage company and eligibility for a discretionary annual bonus. Compensation will be determined based on the skills, qualifications, experience, location and the level of education attained of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. EDO is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, ex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status. All your information will be kept confidential according to EEO guidelines.
Created: 2024-11-02