Business Development - Lifestyle Spring Intern
Authentic Brands Group - new york city, NY
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Who We Are Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world's largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $32 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media Why Authentic You'll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we're saying is, this isn't your average day job. If you're hungry to drive ideas into action and own your career, let's chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai. What You'll Do: The Business Development - Lifestyle Intern will be trained in the nuts and bolts of the brand licensing business. You'll be mentored by experienced internal leaders who will advise and help you succeed and develop exceptional business acumen. You will be trained and assist in generating new business by identifying and qualifying leads to join Authentic's global network of licensing partners in the wholesale, retail, and online marketplace sectors. From identifying target licensing partners and executing top-notch qualification tactics, you will gain 360-degree knowledge of expanding Authentic's partnership universe. What You'll Be Working On: Lead generation & ideate new verticals/categories: Extensive outreach on under-penetrated areas Benchmarking - Create benchmarking document to compare potential opportunities against licensed category Internal Partner Category List - list to capture existing partner's growth goals Lead generation & ideate new verticals/categories: Extensive outreach on under-penetrated areas Effectively use a CRM: salesforce entries, maintain teams google docs/trackers Liaise between BD & brand teams, coordinate meetings & requests, manage priorities Assist team in contract negotiations with issues lists, comps, term sheets, CS&EA's Issues Lists: how to summarize redlines Comps: help team make informed decisions with counterproposals Term Sheets/CSEAs: familiarize self with licensing agreements Learn successful pitching by listening in on team's meetings Learn the lifecycle of a deal from outreach to full execution Must Haves: Currently enrolled university student. Able to work up to 20 hours per week Able to work onsite in our NYC office Willingness to get your hands dirty and make things happen. Strong written and verbal communication skills Comfortability in a high-paced, collaborative environment Detail oriented Proficient knowledge of Microsoft Excel and G Suite Process-driven and constantly looking for ways to streamline and simplify complex tasks Primary Location Salary Range: The hourly rate for an undergraduate student intern in New York, NY, is $17. The hourly rate for a graduate student intern in New York, NY, is $20 Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status. For individuals with disabilities or religious obligations who would like to request an accommodation, please contact To access Authentic' s Privacy Policy, which contains information regarding data collected from job applicants and how we use it, please click here:
Created: 2024-10-29