Media Coordinator
Della Infotech - new york city, NY
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Job Description The Media Coordinator/Specialist supports the owned assets team in the planning and execution of promotion across linear and digital platforms for the full Discovery portfolio. Responsibilities include the scheduling of promotions as well as campaign data analysis. The Coordinator will work with the media and marketing teams to ensure executions are flawless and that promotion is scheduled based on agreed upon strategies. Have experience in analytics and strategy. This is not a creative or product building role Specific responsibilities include: •Implementation of daily/weekly promotional priorities and log scheduling •Trafficking of digital video and display creatives in Google AdManager, Freewheel •Performance reporting and data analysis for linear and digital media campaigns •Assist with building custom targets for campaigns using historical Nielsen & Adobe data •Manage promo deliveries and resolve discrepancy reports from the Broadcast Center regarding promos during the workday and outside normal business hours as needed •Interface with Marketing, Media Logistics and Commercial Operation partners to ensure network strategies are adhered to and troubleshoot technical issues as needed Basic qualifications •BA/BS Degree in Media/Communications or related area •Minimum 1-2 years experience in media or related field •Highly motivated individual who takes initiative and has a positive demeanor, with a demonstrated ability to multi-task and manage high volume of projects and timelines •Clear and precise written and verbal communication skills •Excellent data analysis skills with strong attention to detail •Must be able to work efficiently and effectively with partners as directed by senior team members and build strong interpersonal relationships at all levels •Must have the legal right to work in the United States
Created: 2024-10-22