Marketing & Communications Manager
Replay Destinations - scottsdale, AZ
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Position OverviewAre you passionate about marketing and thrive in dynamic, strategic environments? Do you have a keeninterest in luxury real estate and seek a role where your expertise can make a significant impact? If so, ReplayDestinations is seeking a Marketing and Communications Manager to join our team and lead the launch of projects for our Arizona portfolio.We create authentic and enduring places that become must-visit destinations for guests and potential real estate purchasers. We are seeking a full-time Marketing & Communications Manager to join our Replay Scottsdale team. Reporting to the VP of Marketing and Sales, you will be responsible for a range of project and portfolio related marketing and communications initiatives.Replay DestinationsReplay Destinations is an experience-driven development company focused on the destination home sector. Headquartered in Vancouver, Canada, we have a diverse portfolio of destinations and properties throughout the continental United States, Hawaii, and the Caribbean. Our projects include intimate condominium buildings within established destinations, an innovative and disruptive condo-hotel concept, a new mixed-use neighbourhood in a historic wine country town, and master-planned destinations in the world's most sought-after settings. In all cases, Replay searches for opportunities in the environments where people love to play.We are a team of strategists, planners, designers, marketers and builders who create authentic and enduring places that become must-visit destinations for guests and potential real estate purchasers. Our partners include visionary landowners, developers, municipalities, private equity funds, and families with legacy landholdings. Replay has high expectations for everyone who joins the team. The rope is long, and the opportunities are immense, but we don't take ourselves too seriously. We strive for a fun environment with the freedom to work on exciting projects, to learn, to be mentored, to be challenged, to grow professionally and to travel to dream destinations. With more than $2 billion in real estate currently undergoing planning and development, we are excited about our future and our growing team.See who we are and how we think at ResponsibilitiesYour responsibilities will include but not be limited to:Project Positioning: Develop and manage project positioning in collaboration with the VP of Marketing and Sales.Marketing Strategy: Develop and manage the marketing strategy and execution for Replay's Arizona portfolio. Key Assets, Events, and Initiatives: Develop and manage programs for all marketing initiatives (including printed collateral, experiential events, purchaser guides, website management, digital and print advertising, email campaigns, social media, public relations, sales center, and signage).Manage Consultants: Oversee and collaborate with consultants and vendors to achieve the marketing programs, as applicable.Budget and Calendar Tracking: Initiate, deliver, monitor, and maintain the highest-level quality of marketing initiatives and materials on time and on budget. Performance Tracking and Analysis: Implement key systems and procedures for tracking the quality and performance of marketing tools and tactics. Database Marketing and CRM Utilization: Leverage the Property Base CRM and other data sources to gain insights and refine lead generation munication and Collaboration: Develop innovative marketing programs to support the onsite and sales team, from lead generation through to homebuyer nurturing and closings, as applicable.QualificationsEducation: Bachelor's andor Master's degree with a marketing background or related field preferred.Experience: 5+ years of experience in marketing management, preferably in luxury real estate, hospitality or related sectors.Sector Knowledge: In-depth understanding of real estate, particularly resort-based, multi-phased, and destination marketing.Technical Skills: Proven ability to develop and articulate strategies that lead to executable plans. Expertise with all aspects of digital marketing, social media, and event planning.Project Management Skills: Proficiency in budget management and financial analysis.Local Knowledge: Must have strong knowledge of and currently reside in the Phoenix Scottsdale area. Skill RequirementsStrategic Thinker: Relevant appreciation for the relationship between marketing and sales.Creative Judgement: Excellence in creative and strategic design munication Skills: Exceptional oral and written communication and presentation abilities.Adaptability: Ability to work successfully in a collaborative and multi-tasking tegrity: Unquestionable integrity, with a proven ability to produce quality materials while meeting deadlines.Working ConditionsYour title and salary will be commensurate with experience.Willingness to travel, both in and out of state, up to 15%, as required.Ability to occasionally attend meetings outside business hours, whether related to the project or related to general business development (professional events, award ceremonies, speaker series, etc.). Ability to navigate uneven terrain, stairs, ladders, and other hazards encountered on construction sites.Why Join Us? At Replay Destinations, you'll have the opportunity to lead innovative marketing initiatives in the luxury real estate sector, working alongside a talented team. We strive for a fun environment with the freedom to work on exciting projects, learn, be mentored, be challenged, grow professionally, and travel to dream destinations.To ApplyWe encourage individuals meeting the criteria above to submit their resume and cover letter in confidence to . Please put the job title "Marketing & Communications Manager"”Scottsdale" in the subject line. We thank all candidates for their interest in Replay and the role; however, only those selected for follow-up will be contacted.
Created: 2024-10-20