IT Business Analyst III - Adobe Analytics
Riverway Business Services - houston, TX
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This is a long-term temp role. Experience : Proven ability in understanding key analytics topics related to adobe analytics such as evars. Expertise in product string tracking and in general complex Adobe concepts such as data sources Ability to work independently to meet multiple project deadlines; handle multiple tasks - switching priorities and focus as needed Ability to learn new software and concepts quickly; ability to learn and adapt to evolving conditions and fluid requirements Responsibilities : Deliver insights, manage and support site optimization efforts using CJA, Adobe Analytics, Test & Target, and Adobe Launch; proactively analyze brands for areas of opportunities and actionable recommendations Work with internal stakeholders to establish KPIs and related metrics for new products, site enhancements and site redesigns Provide strategic recommendations and support to business, marketing, IT, and UX initiatives that involve testing; provide business case support for web/mobile app projects related to digital analytics Skills : Experience with CJA, AEP, and/or Google Analytics is a huge plus but not a substitute for the required Adobe Analytics experience. Nice to have: ability to code and implement in Adobe Launch (ability to write Javascript and basic HTML) Requirements : Minimum 4+ years in digital analytics (3+ being with Adobe Analytics ) with ideally 3-5+ years of combined experience in digital analytics, consulting, web/mobile app analytics, metrics, and optimization based on analytics, however candidates with a strong and provable analytics passion of any experience level will be considered. Education : Bachelor's degree required - emphasis on business analysis, data, project management, marketing, communications, or information systems Master's Degree heavily preferred in business administration, analytics, or marketing
Created: 2024-10-16