Consumer Insights Manager, Walmart Team
INCPG - bentonville, AR
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Seeking a smaller team environment where your strategies & decisions matter? Interested in an organization that doesn't have the red tape & bulk of a large company customer team? Great opportunity with a very straight forward well run organization, established in their category, and growing through acquisition. Manager, Consumer Insights - Walmart Team LOCATION: Bentonville, AR - Must already be located in Bentonville! No relocation available! REPORTS TO VP Consumer Insights KEY RESPONSIBILITIES • Act as lead Walmart contact for Strategy • Provide Category & Analytical support to Account Managers • Work with Sales, Insights, and Marketing to develop sales stories to support initiatives, new items, and category improvements • Explore new opportunities for brand and category growth utilizing WalMart & Sam's initiatives • Share responsibilities with Walmart Team • Provide ongoing communication with VP in regards to everyday growth • Provide regular reporting • Penetrate and develop relationships within Walmart • Assist the Account Sales group in identifying market/customer opportunities and communicate this information to Accounts • Analyze Walmart business on a daily/weekly basis • Develop category reviews that will be leveraged to grow company and total category sales at Walmart • Identify sales opportunities and develop solutions for item distribution, promotion, pricing, and shelf placement • Prepare clear and concise presentations to inform Walmart of business/consumer trends, existing opportunities and solutions for growth • Provide new item tracking and analysis • Lead projects and annual category reviews • Be the main contact for consumer trends and shopper insights • Direct and assist for plan-o-gram design, distribution fills and opportunity gaps • Work on growth opportunities • Participate in planning sessions with Account Director & VP Shopper & Category • Conduct market visits that include meetings with the broker and retail audits • Work with Marketing, Customer Marketing, Insights, and Category Management to identify opportunities • Work with Marketing Research to analyze, recap, and disseminate research findings • Attend account calls as appropriate Education: • Bachelor's degree is required Experience: • At least 4 years of experience in the CPG or Grocery Retailer Industry is a must • A minimum of 3 years of Category Management or Analysis experience (preferably with Walmart) is strongly preferred • Live in the Bentonville area or willingness to relocate to this area
Created: 2024-10-15