Brand Manager, Momofuku Goods
Momofuku - new york city, NY
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Momofuku Founded by chef David Chang, Momofuku's mission is to challenge the conventions of food - in restaurants and beyond. We launched our line of Asian pantry essentials in 2020 to bring restaurant flavors to home cooks everywhere. Since then, we have grown our team to more than 30 employees and our products can now be found nationwide - from our owned ecommerce marketplace to the shelves at grocery stores like Whole Foods and Target. The Brand Manager will contribute to the success of Momofuku Goods. This role will be responsible for shaping the strategy for all of our product lines (instant noodles, chili crunch, korean bbq sauces, liquids) and ensure top quality execution of brand strategy through Omnichannel tactics. This role will collaborate with a variety of different teams, specifically playing a crucial role in connecting sales and marketing. This role will report to the Director of Brand Management. Compensation Band: $110,000 - $135,000 annually Only New York, New Jersey, Virginia, Texas, Arizona, Ohio, and California applicants What's in it for you? Momofuku features an ever-changing, evolving menu, with limitless opportunities for creativity. We offer competitive pay and a comprehensive benefits package, including vision/dental/medical and gym and commuter discounts, plus more after required wait periods. We encourage our employees to grow and learn, and offer many opportunities for personal and career development. Responsibilities: Collaborate with Omnichannel and Sales team to drive Shopper Marketing initiatives supporting a variety of retailers Create retailer specific shopper marketing plans and develop shopper activations to generate awareness, trial and loyalty, including digital coupon and rewards programs, retailer marketing, and more Support and execute in-store shopper marketing programs (including setup and planning, asset execution), track program performance and deliver reporting as needed Partner with sales on creating account specific plans that include brand growth, expansion and trade strategy Analyze and summarize key data sources in order to deliver actionable insights across the organization on the current state of the business Identify opportunities across all departments to improve overall performance, growth, and profitability Conduct qualitative and quantitative research to gather insights into consumer preferences, behaviors, and unmet needs to further build out innovation pipeline Required Qualifications: 3+ years in retail marketing and/or brand management Strong Planning, Organization, and Project Management Skills Strong Excel Capabilities Strong analytical skills with the ability to interpret data, identify trends, and draw actionable insights Collaborative mindset with the ability to work effectively in cross-functional teams Excellent communication and presentation skills, with the ability to communicate complex ideas to diverse audiences Ability to take initiative and work autonomously - you thrive working in a fast-paced environment Preferred Qualifications: Bachelor's degree in market research, consumer behavior, business administration, or related field. 5 years in retail marketing and/or brand management specifically in the consumer packaged goods industry Past experience working with POS data (Spins, Nielsen, IRI) Experience understanding P&L dynamics Proven understanding and familiarity with the Momofuku Goods brand, systems, and core commitments Physical Demands: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential function of this job. While performing the duties of this job, the employee is regularly required to sit for extended periods of time. The employee is frequently required to use hands and fingers to use the computer keyboard, writing and the answering phone. The duties of this position may change from time to time. Momofuku reserves the right to add or delete duties and responsibilities at the discretion of Momofuku or its managers. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive. Momofuku is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, creed, religion, gender (including gender identity or expression), pregnancy, childbirth or related medical conditions, sexual orientation, marital status, domestic violence, sexual violence or stalking victim status, ancestry, national origin, alienage or citizenship, age, disability, military or veteran status, genetic information or predisposing genetic characteristic, or other protected status.
Created: 2024-09-18