Vice President of Demand Generation

Vice President of Demand Generation About the Company Revolutionary SaaS solution IndustryComputer Software TypePrivately Held About the Role The Company is seeking a Vice President of Demand Generation to spearhead the development and execution of a robust demand generation strategy. This pivotal role is focused on scaling revenue and driving market expansion, particularly at a critical phase of growth. The successful candidate will be responsible for designing and implementing integrated campaigns that align with the company's growth objectives, with a strong emphasis on performance analytics. Key responsibilities include overseeing the demand generation strategy, combining hands-on testing and team management to meet revenue and MQL targets, and optimizing multi-channel strategies across various digital platforms. The VP will also be expected to manage internal teams and external vendors, ensuring campaign efficiency and performance against KPIs, and to use advanced analytics to extract actionable insights for campaign optimization. Applicants for the VP of Demand Generation position at the company should have a minimum of 10-13 years' experience in high-performing demand generation, with a preference for those who have worked with early-stage companies. The role requires a deep understanding of multi-channel campaign execution, particularly in the areas of paid search, display, social media, email, video, marketing automation, and AI. The ideal candidate will have a proven track record of leading teams and vendors, as well as expertise in marketing automation tools and CRM systems. Strong analytical skills and the ability to craft data-driven presentations are essential, as is experience in budget management and a background in marketing to B2B buyers. Familiarity with IT channel ecosystems, SaaS, and technology solutions is also a plus. Travel PercentLess than 10% Functions Business DevelopmentMarketing

Created: 2025-01-30