Social Media Strategist

Job Title: Social Media StrategistLocation: Los Angeles (On-Site)Salary Range: $65,000 - $85,000/year (depending on experience, with room to grow)About Us:At Backdrop, we dont just set the stage; we create memorable experiences that elevate every moment. From trade shows to red carpet events, weddings, and beyond - our portable event backdrops and displays have set the scene for thousands of happy customers across the US and Canada. Built on quality, innovation, and unparalleled customer service, our brands- , , , and "”lead the charge in our field.We're seeking a Social Media Strategist who knows the power of short-form storytelling, understands what makes audiences stop scrolling, and crafts content that resonates.Why Join Us?Work with a forward-thinking, innovative team that values creativity and data.Be the architect of engaging narratives that resonate with millions.Take ownership of a growing platform where your ideas will shape our success.Access cutting-edge tools and resources to bring your ideas to life.What You'll Do:Content Planning:Develop a strategic content calendar for platforms like Instagram, TikTok, Facebook, and LinkedIn, with an emphasis on storytelling and brand alignment.Content Creation: Ability to create short form content for Pinterest, Instagram, TikTok, Youtube, LinkedIn.Short-Form Mastery:Write snappy, scroll-stopping captions, video scripts, and posts that resonate with audiences across platforms.Community Engagement: Craft messaging that builds connection, loyalty, and engagement with our online community.Campaign Writing: Bring big ideas to life with creative campaign concepts that capture attention and spark conversations.What You Bring:Expert Writing Skills: You're a master of crafting short-form content that hooks, engages, and converts.Retention Knowledge:Deep understanding of audience retention strategies, from intro hooks to mid-video resets and powerful closing CTAs.Creativity Meets Analytics: You blend the art of storytelling with a strong understanding of audience data to produce content that works.Social Media Savvy: Experience crafting content and growing audiences on platforms like Instagram and TikTok.Trend Awareness: You know what's trending and how to adapt it into narratives that fit our brand.Results-Oriented: A track record of growing social channels and engaging audiences through sharp, targeted writing.Flexibility & Collaboration: You thrive in a fast-paced environment, work well with creatives, and can pivot when needed.The Perks:We're a collaborative, growing team that takes our work seriously - but not ourselves. Youll have the freedom to own your role, suggest improvements, and make a real impact. No micromanaging, no red tape - just good people doing great work.Competitive salary and performance bonuses.A creative team that values and celebrates storytelling.Opportunities for personal and professional growth in a rapidly growing company.Great in-office culture where you are valued.How to Apply:If you love crafting social content that captivates and connects, send us your resume, a portfolio of writing samples, and a cover letter highlighting your best campaign or community-building success story.Let's write the story of Backdrops success together "” hook by hook, script by script.

Created: 2025-04-12