Digital Account Manager

OVERVIEWAs part of the Client Services Department, the Digital Account Manager plays a key role in client acquisition, retention and account growth through excellence in client service. They build strong client relationships by ensuring excellence in delivery, clear communication and sound strategic guidance.They have an understanding of all or some areas of digital marketing and are pivotal to the successful planning and execution of international digital marketing campaigns for our clients. The Digital Account Manager is strategic, data-driven and client-focused. They find it easy to explain digital marketing concepts to clients and colleagues. They possess good cross-cultural communication, organization and time management skills to manage global client stakeholders and production teams, while always focusing on quality, profitability, performance and growth. They are expected to employ and grow their account management and strategy skills while being hands in delivering digital marketing projects.This position reports to the Regional Director of Digital Marketing and is responsible for business development support, key digital account management and growth, including ownership of client/account strategy and KPI reporting.DESCRIPTIONWork alongside the client services team to manage clients withing the Digital Marketing space across services including but not limited to: SEO, Paid Media, Social Media, Content Creation, Content Marketing and more as relvant to the role. Manage a book of business corresponging to experience level, responsible for client retention and growth targets for the assigned respective book of business, with support and oversight from Manager(s). Create of client facing documents including but not limited to proposals, Quarterly Business Reviews, and deliverables as required for client(s) and account(s) success. Brief and oversee execution of multiregional strategies by our global digital production teams, acting as liason with client stakeholders and agency partners.Perform quality assurance of deliverables to ensure adherence to strategy and brief and guarantee optimal content/campaign performance.Proactively identify and track opportunities to grow assigned accounts, upselling additional digital marketing services to existing clients with support of manager(s).Manage budgets and account health aligned to company metrics in collaboration with Production teams.Keep up to date on digital marketing trends, technologies and market leaders, and share this knowledge with colleagues and clients.REQUIRED SKILLSSuperior written and spoken communication skills in EnglishIndependent, self-motivated, results-oriented and dynamic with careful attention to detailExceptional problem solving and critical thinking skillsAbility to work effectively under pressure to meet tight deadlines and challenging goalsBasic accounting, financial tracking of client budgetsDemonstrate an ability to: multitask in a fast-paced environment, work well with people from a variety of different backgrounds and cultures, build relationships with clients and co-workers, work independently and as part of a team and take active measures to solve problems and commit to a high level of serviceWillingness to travel to offsite client or sales meetings as appropriateProficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook)Comfortable in client calls, meetings and presentations as an active contributor and/or leader of calls/meetingsFamiliarity with digital marketing practices, and continued evolutions in in Search Marketing, Content Marketing, Social Media Marketing and other digital marketing areas as relevantExperience managing a book of business with financial targets, and budgeting marketing/media plansExperience writing and explaining project briefs to multi-dimensional teams across digital marketing channelsREQUIRED EXPERIENCE AND QUALIFICATIONSMinimum Bachelor's degree or its equivalent in marketing, communications, journalism or other related Minimum 4 years of experience in digital marketing, with experience managing clients engaged in SEO programsMinimum 3 years' digital marketing agency experience, prefereably in a client facing roleStrong IT literacy, including proficiency in Microsoft Word, Excel and PowerPoint DESIRED (NOT REQUIRED) SKILLS AND EXPERIENCEExperience managing and/or servicing international accounts/clientsKnowledge of a second languageExperience managing clients engaged in Paid Media, Social Media, GenAI, and other Digital Marketing programsVertical specialization in Life Sciences, Travel, Finance, and/or B2B Experience working on new business initiatives and/or agency pitch teamsExperience managing Enterprise level clients

Created: 2025-04-11