Senior Digital Marketing Manager

Role Overview:The Senior Marketing Manager will bring extensive agency experience to lead and execute multi-platform ecommerce and digital marketing strategies. This role focuses on driving revenue growth across Amazon, Walmart, Target, eBay, Shopify, WooCommerce, and paid media channels (Google Ads, Microsoft Ads, social media). The ideal candidate will be adept at conversion rate optimization (CRO), including cart abandonment recovery, retargeting, and A/B testing, ensuring maximum customer engagement and ROI.Additionally, they must be highly proficient in HubSpot and AI-powered marketing tools (Microsoft 365 with Co-Pilot, ChatGPT Teams) to automate workflows, enhance data-driven decision-making, and optimize content creation.This role plays a key part in managing client relationships, and ensuring seamless execution of performance-driven campaigns.Key Responsibilities:Strategic Leadership: Develop and implement comprehensive digital marketing strategies that align with client objectives and drive measurable results."‹Campaign Management: Oversee the planning, execution, and optimization of multi-channel digital marketing campaigns across various platforms to maximize ROI."‹Team Development: Mentor and lead a team of digital marketing professionals, fostering a culture of continuous learning and performance excellence.Client Relations: Serve as the primary point of contact for key clients, ensuring their digital marketing needs are met and identifying opportunities for account growth."‹Data Analysis: Utilize analytics tools to monitor campaign performance, generate insights, and adjust strategies accordingly to achieve desired outcomes.Qualifications:Experience: Minimum of 5 years in digital marketing, with a proven track record in an agency environment."‹Technical Proficiency: Strong knowledge of ecommerce platforms, paid media channels, CRO techniques, and marketing automation tools."‹Analytical Skills: Ability to interpret data, identify trends, and make data-driven decisions to optimize marketing efforts."‹Leadership: Demonstrated experience in leading teams and managing client relationships effectively."‹Adaptability: Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously."‹What we offer:Competitive salary ($75,000+) and performance-based incentives."‹Opportunities for professional development and career advancement."‹Flexible working arrangements, including remote work options."‹A collaborative and supportive work environment.

Created: 2025-04-11