Content Programming Manager
BIGO - Los Angeles, CA
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Location: 10250 Constellation Blvd, Century City, Los Angeles, US (hybrid style, 3 days working in the office)About This RoleThe Content Operation Manager will be responsible for overseeing and optimizing all content on the platform, ensuring quality, relevance, and user engagement. You will lead the content team, develop and execute content strategies, and ensure alignment with the brands vision and business objectives.Youll need to demonstrate the ability to organize creative processes, communicate their intent and progress, and measure their results against clearly communicated business outcomes.ResponsibilitiesActively innovate and plan content partnerships with internal and external creators and manage day-to-day relationships to empower them for new content ideas and support platform growthIdentify, strategize and innovate content initiatives to serve business growth and increase user activeness by leveraging our core product functionsCreate, plan, and execute programs and events, including seasonal events, core-community events and identifying new opportunities to increase engagement for all creators related activities and partnershipsCreate and manage content calendar and project plans including objectives, target, roadmap, promotion tactics and step-by-step action plans, ensuring timely and high-quality delivery, and coordinate cross-departmental collaborationSet and report on key performance indicators (KPIs) for all content campaigns, such as DAU, retention, livestream hours, watch time and measure campaign performance against the KPIsPerform deep-dive analysis on creators content performance, review data and effectively implement strategy while identifying areas of success and needed improvementDevelop company overview and project presentations for business meetings and pitch on new content opportunitiesAct as the main interface between the content and marketing team; Work with cross-functional teams including creative, user operation, legal, finance, PR to develop joint platform plansMonitor and analyze market and industry trends, new topics, emerging content creators, and competitor performance to provide insights and recommendations for content developmentThis position may require travel, both domestically and internationally, as necessary to fulfill job responsibilities. Travel frequency and destinations will vary based on business needs and specific job duties. All travel arrangements will be coordinated in accordance with company policies.QualificationsBachelors Degree above, preferably in Marketing, Communications, Journalism, or related fieldsMinimum 8 years of experience in a content development or content marketing role in the tech or entertainment industryExtensive experience in campaign management and creator partnerships is a mustProven and demonstrable track record in creating new content ideas and producing live contentMust be proactive, fast-thinking, self-starter who can own and lead projectsAbility to work cross-functionally across multiple teams, stakeholders, and time zonesSolid knowledge about the Internet users, market trends and major social platformsStrong analytic skills; Ability to derive actionable insights from campaign metrics and marketing dataStrong attention to detail and organizational skills while working within tight deadlines and resource constraintsExceptional writing and editing skills with a keen eye for detailBenefitsCompetitive pay package that includes a base salary and performance-related bonusGenerous paid time off starting at 4 weeks + 10 sick days and 9 Holidays per yearFree medical, dental, and vision insurance401kFree gym membership and meal allowance
Created: 2025-03-12