Part-Time Digital Marketing Specialist (Luxury Yacht ...
Paramount Yachts - Miami, FL
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Title: Part-Time Digital Marketing Specialist - Luxury Yacht Brokerage Location: Remote (Preference for candidates with experience in the luxury or marine industry) Commitment: 20-25 hours per week Compensation: $35 an hourAbout Us:Paramount Yachts is a premier yacht brokerage specializing in high-end, luxury yachts. We work with discerning clientele, delivering exceptional experiences in yacht sales, charter, and brokerage services. As we continue to grow, we are seeking a part-time Digital Marketing Specialist to help elevate our brand presence, generate high-quality leads, and optimize our digital marketing efforts.🚀 About the Role:This role is ideal for a highly skilled digital marketer with experience in luxury marketing, yachting, real estate, or high-net-worth clientele. You will be responsible for running paid ad campaigns, optimizing SEO, managing email marketing, and tracking analytics to drive sales and brand awareness.📌 Responsibilities:✅ Paid Digital Advertising ManagementDevelop and manage Google Ads, Instagram, Facebook, LinkedIn, and YouTube ad campaigns to generate leads.Implement retargeting strategies to engage potential yacht buyers and sellers.Optimize landing pages & conversion funnels for lead capture.✅ SEO & Website OptimizationImprove organic search rankings for listings and high-intent keywords.Optimize website UX/UI for better conversions.Manage blog content and on-page SEO improvements.✅ Social Media & Email MarketingPlan and execute email campaigns & newsletters featuring listings and market updates.Manage content strategy for LinkedIn, Instagram, and YouTube growth.Develop creative assets and coordinate video & social media content production.✅ Analytics & Performance TrackingTrack campaign effectiveness, ad spend ROI, and lead conversion metrics.Optimize marketing efforts based on performance insights.Provide regular reports on engagement, traffic, and lead quality.📌 Who You Are:✔ 3+ years of experience in digital marketing, preferably in luxury, yachting, real estate, or high-net-worth industries.✔ Strong knowledge of Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads.✔ Proficiency in SEO, Google Analytics, and website optimization strategies.✔ Experience with email marketing platforms (Mailchimp, HubSpot, or similar).✔ Familiarity with CRM tools like Zoho, Salesforce, or HubSpot.✔ Strong copywriting and content marketing skills.Bonus Skills:💡 Video editing & content creation for Instagram Reels, YouTube, and LinkedIn.💡 Previous experience in yacht, real estate, or luxury brand marketing.💡 Knowledge of marketing to high-net-worth (HNW) clients and investors.📌 Why Join Us?✨ Work with a fast-growing luxury yacht brokerage serving high-net-worth clients.✨ Creative freedom to execute innovative marketing campaigns.✨ Competitive pay with performance-based bonuses.✨ Flexible, part-time remote position with potential for growth into a full-time role.📌 How to Apply:Interested? Send your resume, portfolio, and a brief cover letter to or apply directly via LinkedIn. Bonus points if you include examples of successful campaigns youve worked on in the luxury, yachting, or real estate space!
Created: 2025-03-11