Marketing Specialist

Marketing Specialist - Atlas Pet CompanyWho We AreAtlas Pet Company isn't just another pet brand"”we're redefining what premium dog gear should be. Since 2015, we've designed and manufactured American-made products that last a lifetime. With over 100,000 happy customers (and their dogs) across 60+ countries, we're a fast-growing, bootstrapped company that reinvests in our people, products, and customers"”not corporate shareholders.We believe success comes from relentless execution, customer obsession, and a commitment to doing things the right way"”even when it's harder. We're a small but highly capable team, and every person here plays a pivotal role in driving our growth.Now, we're looking for a Marketing Specialist who's ready to take ownership, experiment boldly, and turn creativity into measurable results.Why This Role Is DifferentThis isn't a slow-moving corporate job. You won't be working on campaigns that don't matter or watching your ideas get lost in endless approval cycles. Instead, you'll get real ownership over marketing initiatives, the chance to see your work directly impact the company, and the ability to grow alongside a fast-moving brand.If you're the type of marketer who:✅ Loves the idea of being the go-to person for marketing execution✅ Wants to test, tweak, and optimize campaigns with real ownership✅ Gets excited about working with content creators and making our brand stand out✅ Thrives in a small team where your work actually makes a differenceThen this is the perfect opportunity for you.What You'll DoYou'll be responsible for executing marketing strategies that build brand awareness, drive customer engagement, and ultimately increase revenue. Your role will be hands-on, creative, and data-driven.Key Responsibilities:• Develop & execute marketing campaigns across social media, email, and paid channels to drive growth and customer retention.• Own our content strategy"”source, manage, and collaborate with creators and photographers to ensure high-quality, on-brand content.• Oversee photo & video shoots, from concept to execution, including booking talent, developing shot lists, and organizing creative assets.• Manage social media"”create engaging content, grow our audience, and drive community engagement across platforms.• Write & edit compelling copy for product launches, emails, ad creatives, website updates, and more.• Analyze & optimize"”track key performance metrics, conduct A/B testing, and use insights to improve marketing effectiveness.• Identify new opportunities for partnerships, brand collaborations, and community-building initiatives.Who You AreWe're looking for a self-starter with a few years of marketing experience who's hungry to take on more responsibility and directly impact a growing brand.What You Need to Succeed:• 2-4 years of experience in marketing, preferably in eCommerce or a growth-focused role.• Hands-on experience with Shopify, Klaviyo, Later, Meta Ads, Google Sheets.• Strong content sensibility"”ability to identify, create, and curate high-quality photo and video content that aligns with our brand.• Proficiency in Final Cut Pro, Illustrator, Photoshop (or similar tools) to edit and optimize content.• Proven ability to manage social media accounts and drive engagement.• Strong copywriting skills"”you know how to write compelling product descriptions, ad copy, and emails.• Data-driven mindset"”you can analyze performance metrics and make data-backed decisions.• Extreme accountability"”you take ownership of projects and get things done without constant oversight.• Passion for dogs and the outdoors is a plus (our customers are adventure-loving dog owners!).What You'll Get• Salary: $65,000-$75,000 based on experience• $250/month healthcare stipend• PTO: 10 days + 9 paid holidays• Complimentary APC gear for you and your pup• Snacks & drinks of your choice• Brand-new office & best-in-class equipment• Growth opportunities"”this role has the potential to evolve into a leadership position as the company scalesHow to ApplyWe don't do boring cover letters. If you're excited about this role, email us at careers@ with: 1. The top 3 reasons you're the best fit for this role. 2. Your resume.Show us that you're not just looking for any job"”you're looking for this job. 🦮

Created: 2025-03-09