Bilingual Copywriter- Spanish

Who is Guaranteed Rate?We're one of the largest retail mortgage lenders in the nation. We're driven by technology and innovation, bursting with energy and passionate about what we do. We care deeply about the quality of our work, the happiness of our customers and the wellbeing of our employees. Within the Multicultural Growth department, our goal is to attract and retain the best talent from all the thriving diverse communities across the country. To do that we want to make sure we have infrastructure and initiatives to reach and engage multicultural audiences like no other lender in our industry. If you've got a positive attitude, a strong work ethic and you enjoy being part of a winning team, you'll fit right in.Pay Range: $70,000 plus $10k bonusLocation: 2-3 days a week at 3940 N Ravenswood Ave, Chicago, IL 60613Position OverviewThe Multicultural Copywriter reports to the Executive Director of Diverse Segments. The ideal candidate is first and foremost a talented, versatile writer. While you'll be learning the ins and outs of our company and our industry, prior mortgage experience is not required; however, you must be capable of learning about home financing, relevant products, processes and audiences. The ideal candidate is bilingual in Spanish and has demonstrated an ability to capture cultural nuances when reaching multicultural audiences. Your ability to understand the big picture and how it fits with our core business objectives will serve you well. Being proactive and productive, as well as being able to work under pressure and prioritize activities, will help you thrive. Below are a few specifics to give you a better idea of what's involved.Essential FunctionsWrite multicultural content for multiple communication channels, including emails, flyers, advertisements, social media, TV, mobile and landing pagesWork with the Executive Director of Diverse Segments to create and define multicultural target audiences by demo, region and company productCollaborate with designers and marketing managers to generate and execute integrated marketing campaignsCreate custom collateral to promote company programs and products enterprise wideWrite multicultural copy for Press Release publications at a local, regional and national levelCraft copy for internal multicultural company resource pagesOversee and manage content submissions from other copywritersCompetenciesBilingual in SpanishStrong cultural fluency with multicultural audiencesHigh-level writing and proofreading abilityFamiliarity with AP style and SEO best practicesVersatility across all channels, from concise ads to long-form articlesAbility to adjust voice and tone, depending on assignment and audienceDriven to produce measurable resultsAbility to create compelling headlines and supporting copy that elicits a direct responseEducation and Experience Bachelors degree in related field At least four years' work experience working with multicultural audiencesRate is an Equal Opportunity Employer that welcomes and encourages all applicants to apply regardless of age, race, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship status, pregnancy or other reason protected by law.

Created: 2025-03-06