Group Marketing Director, Webby Group
Recognition Media - New York City, NY
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If you are interested in this opportunity, please send your résumé along with a note about yourself and why you are interested in joining our team to J O B S at with the subject line Group Marketing Director. Do Not Select Easy Apply - we will not see your application.-----About Recognition Media & The Webby GroupWe are a creative and Internet industry recognition company. Our organization owns and operates the industry's leading awards, including The Webby Awards- the Internet industry's most coveted prize, in addition to The Anthem Awards- celebrating purpose and mission-driven work from people, companies and organizations worldwide, and The Lovie Awards, recognizing Europe's Internet excellence in the fields of culture, technology and business. Our award brands play a critical role in the creative, social impact and digital marketplace signaling which companies and professionals are the best and which projects are setting standards of excellence. Creativity, technology, progress, and the people behind it are what drives us.Recognition Media embraces diversity and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills, because we believe doing so is fundamental to how our business succeeds.This is a full-time, hybrid role, in our NYC Flatiron office and reports to the Group's Executive Director.Description: The Webby Group is seeking an experienced and results-oriented Group Marketing Director to lead marketing efforts for the Webby Awards, Lovie Awards, and Anthem Awards. This role will lead a team of five marketers, report directly to the Group's Executive Director, and collaborate with the company's Central Marketing division to drive marketing strategies and revenue growth.The ideal candidate is culturally fluent, data-informed, and highly strategic. You have a deep understanding of integrated marketing, go-to-market strategy, and can execute campaigns that deliver measurable results. You are comfortable working across multiple initiatives, balancing long-term brand considerations with short-term revenue objectives. You have experience leading high-performing teams and optimizing marketing processes to improve efficiency and impact.Develop the go-to-market strategy for the Webby Group's award offerings in partnership with the Executive Director and brand unit GMs.Own the integrated marketing strategy and execution across social media, content marketing, events, partnerships, and email marketing.Lead and develop a team of four marketers, including social media, partnerships, content, and account management.Monitor key performance metrics (KPIs) to measure marketing effectiveness and optimize activities for growth.Oversee the creation and execution of marketing assets in collaboration with internal and external creative partners.Basic Qualifications:7-10 years of cross-functional marketing experience (social media experience is a plus).2+ years of management experience, with a proven ability to lead and develop teams.Demonstrated ability to create and execute full funnel marketing strategies informed by data and insights.Experience managing multiple initiatives simultaneously, with strong prioritization skills based on business impact.Strong communication and presentation skills with the ability to influence stakeholders.Preferred Qualifications:Experience working in the media & technology, advertising, or entertainment industries.Expertise or experience with marketing automation.Ability to work in a fast-paced, high-growth environment with shifting priorities.Strong analytical skills with experience managing the creative process.Compensation & Benefits$125 - 150k total compensation packageCompetitive compensation package with generous incentive-based bonus programComprehensive health care plan (health, dental, vision) with 100% of employee premiums (and 70% for dependents) paid by companyAnnual enrollment options for FSA program, Dependent Care program, and TransitChek/Commuter program.Company-sponsored life insurance benefitsPaid annual leave, paid time off and paid sick leave.ApplyWorking at Recognition Media is rewarding. If you are interested in this opportunity, please send your résumé along with a note about yourself and why you are interested in joining our team to J O B S at with the subject line Group Marketing Director.
Created: 2025-02-27