Head of Marketing

Head of Marketing - Digital Health Metric Bio is partnered with a high growth start-up and looking for a digital-first marketing leader to drive growth, brand visibility, and engagement in the healthcare space"”with a strong focus on SEO, content marketing, and digital strategy. You'll develop and execute campaigns that capture attention, convert leads, and position us as a trusted name among payers, providers, and key industry stakeholders.Your Role! SEO & Digital Strategy- Develop a data-driven approach to boost search rankings, optimize web presence, and increase inbound traffic.Content Marketing- Lead a high-impact content strategy with blogs, whitepapers, videos, and social media to engage healthcare decision-makers.Lead Generation & Automation- Design and execute demand generation campaigns across multiple channels, leveraging email, paid search, retargeting, and ABM.Product Positioning & Messaging- Craft compelling narratives that highlight our platform's value and differentiation.Who you are! A content and SEO expert who understands how to drive organic growth and engagement.A digital marketer who knows how to leverage paid and organic channels for maximum impact.A data-driven strategist who can analyze performance metrics and optimize campaigns.A creative storyteller who can craft messaging that resonates with healthcare audiences.Apply if this is you!

Created: 2025-02-25