Recruiting Marketing Specialist

Build Your Career with AshleyJoin a team committed to keeping Ashley the world's largest manufacturer of furniture.Position Title: Recruitment Marketing SpecialistPosition Summary: The Recruitment Marketing Specialist is responsible for developing and executing innovative recruitment marketing strategies to attract top talent. This role combines creative storytelling, digital marketing, and employer branding to enhance our reputation as an employer of choice while building a strong talent pipeline across all channels.Key Responsibilities:Employment Branding:Develop and maintain a compelling employer value propositionCreate and implement employer branding strategies aligned with corporate identityShowcase company culture through various media channelsBuild and maintain branded recruitment marketing campaignsPartner with Marketing teams to ensure brand consistencyDigital Presence Management:Manage and optimize career website content and user experienceEnsure mobile-first approach to all digital recruiting platformsTrack and analyze website metrics and candidate behaviorImplement SEO best practices for maximum visibilityMaintain applicant tracking system integration with career sitesOnline Reputation Management:Monitor and respond to company reviews on employment platformsDevelop strategies to improve employer ratings on review sitesCreate and maintain candidate communication templatesPartner with PR team on external communication strategiesSocial Media Management:Develop and execute social media strategy for talent acquisitionCreate and maintain content calendars for recruitment channelsManage company profiles on LinkedIn, Facebook, Instagram, and other relevant platformsEngage with potential candidates through social channelsTrack social media metrics and optimize performanceContent Creation:Write compelling job descriptions and recruitment marketing copyDevelop employee stories and testimonialsCreate blog posts, articles, and newslettersProduce video content highlighting company culture and opportunitiesDevelop recruitment campaign materialsCreative Design:Design branded recruitment marketing materialsCreate visual assets for social media and digital platformsDevelop presentation templates and marketing collateralEnsure consistent brand application across all materialsMaintain digital asset library for recruitment purposesRequired Qualifications:Bachelors degree in Marketing, Communications, or related field3+ years of experience in recruitment marketing or employer brandingProven experience with social media management and content creationStrong understanding of digital marketing principlesProficiency in design software (Adobe Creative Suite)Experience with content management systemsExcellent written and verbal communication skillsStrong project management abilitiesPreferred Qualifications:Experience with recruitment advertising platformsKnowledge of HR technology and applicant tracking systemsVideo editing skillsExperience with web analytics toolsUnderstanding of SEO/SEM principlesTechnical Skills:Adobe Creative Suite (Photoshop, InDesign, Illustrator)Content Management SystemsBenefits:Competitive salaryComprehensive health, dental, and vision insurance401(k) with company matchPaid time off and holidaysProfessional development opportunitiesLife and disability insuranceFlexible spending accountsWho Are We?We offer competitive pay and excellent benefits.We are a multi-billion-dollar company and the largest manufacturer of furniture in the world and offer one of the industry's broadest product assortments at over 20,000 storefronts in 123 countries.Growth-Focused is one of our core values, and we are dedicated to helping you grow with us through training, mentoring, and coaching as well as investing in the latest design tools, production equipment and new technologies.Environmental efforts are a priority as we continually seek to recycle, reuse, and replenish every day.Millions of dollars are contributed annually to local and national charities as we seek to improve the lives of people around the world.We are an equal opportunity employer and provide a drug-free working environment. While Ashley appreciates the interest of all candidates only those meeting specific position requirements may be contacted. Principals only.

Created: 2025-02-25