Account Executive

Good Giant is the top gaming-focused advertising agency in the country. With four offices and more than 110 professionals, our client portfolio is concentrated on casino resorts and complemented by a mix of high-profile brands in CPG, technology, healthcare and finance.DESCRIPTIONThe Account Executive role is responsible for the day-to-day management of several different properties under the umbrella of a large casino gaming account. This role is a client contact, handling all requests related to the brand(s) which the person manages. Knowledge and experience in the casino gaming industry is preferred. This position is located in Mobile, AL and reports to either an assigned Account Supervisor or the Director of Account Service.RESPONSIBILITIESGather information on clients, products and competitive set necessary for agency education and start-up meetingsInitiate new campaign and project requests, including creative brief development as neededAssist team members in reviewing creative product to ensure it remains on strategy and adheres to client identityIdentify and understand trends within client markets and industriesProactively contribute ideas and input on client projects including providing client research and industry-specific informationQuickly and accurately convey client changes and feedback across various departments as necessaryOversee daily client managementMaintain a positive relationship between the agency and clientGather information on clients, products and competitive set necessary for agency education and start-up meetingsProvide thought leadership in the areas of direct marketing, digital marketing, social marketing, customer relationship marketing, data driven marketing, integrated communications, testing and analysisSolves client issues, independently when possible. Consults with Account Supervisor as neededAssist with monthly billing process for each property as assignedProvide clients with budgets and estimate updatesKeep supervisor informed of key initiatives and/or account concernsTravel to the client's location(s) as neededQUALIFICATIONSTHE **Excellent communication/presentation skills and ability to build relationshipsOrganizational and time-management skillsMust have 3+ years of experience within an advertising agency or comparable industryMust have strong interpersonal skillsExperience with integrated marketing campaigns, including direct mail, SEM, applications, social media, website development, email distribution, and promotionsBachelor's degree in advertising or marketing is preferred though equivalent experience is acceptableOutstanding client service and relationship building skillsStrong willingness to learn and roll up sleeves in a fast pace environmentTECHNICAL **Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)Knowledge in Keynote and Adobe InDesign a plusPrior experience working in a project management software solution preferred

Created: 2025-02-19