Marketing Business Development Manager

***** Marketing/Business Development Representative** Biloxi, MSAbout the *Regents Health, a division of Midwest Home Physicians, provides home-based wound care, primary care, and care management services to Medicare patients in the Biloxi area. We specialize in offering home-based Primary Care and advanced wound care treatments, leveraging technology like Wound Vector and the Assisted Telehealth Platform to enhance patient outcomes and service efficiency.Position *We are seeking a dynamic, results-driven marketing/business development professional to drive sales efforts in the Biloxi, MS area. This person will be responsible for generating business growth through strategic partnerships, client acquisition, and marketing initiatives in healthcare, home care, and senior care sectors. Experience in hospital discharge planning, home healthcare marketing, and senior care is essential.Key *Sales & Business Development: Develop relationships with hospitals, home healthcare agencies (HHAs), podiatrists, discharge planners, and primary care physicians to generate referrals and establish long-term partnerships.Marketing Strategy: Lead digital and local marketing campaigns targeting Medicare beneficiaries, caregivers, and healthcare professionals.Account Management: Serve as the point of contact for new clients, ensuring seamless communication and smooth onboarding of referrals.Market Intelligence: Track competitor activities, market trends, and patient needs to adapt sales strategies.Educational Outreach: Host webinars, workshops, and in-office meetings to educate referral sources on the benefits of home-based wound care and the advanced technology solutions offered by Regents Health.****Experience: Minimum of 3 years in healthcare sales, home healthcare marketing, senior care, or hospital discharge planning.Knowledge: Familiarity with Medicare services, chronic wound care, and senior care healthcare models.Skills: Strong communication, negotiation, and relationship-building skills.Local Knowledge: Understanding of the Biloxi area and surrounding counties is preferred.Tech-Savvy: Ability to leverage digital tools and CRM platforms for lead tracking and communication.

Created: 2025-02-15