地区销售总监

I. Position OverviewThe Regional Sales Director of US SPC flooring is required to have an in - depth understanding of the characteristics of the SPC flooring industry and the dynamics of the US market. Develop and efficiently execute sales strategies, lead an elite sales team to achieve sales targets, steadily increase market share, and help the company achieve sustained and stable business growth and profitability in the region.II. Main Responsibilities(I) Sales Strategy Planning and Execution1. Thoroughly study the US SPC flooring market, closely track industry trends, and accurately analyze the product characteristics, pricing strategies, market share, etc. of competitors. At the same time, deeply understand customer needs through research, customer feedback, etc. Based on this, formulate medium - and long - term sales strategies and annual sales plans that are in line with regional characteristics, clearly define the sales targets, target market positioning, and business expansion paths of SPC flooring products.2. Scientifically and reasonably break down the sales targets into each sales team and even individuals, and establish a complete supervision mechanism for the progress of target implementation. Regularly conduct comprehensive evaluations and in - depth analyses of sales performance, and flexibly adjust sales strategies in a timely manner according to market changes, competitive situations, etc., to fully ensure the successful completion of sales tasks.3. Carefully plan and efficiently organize various special sales activities for SPC flooring. For example, hold product launch events, focusing on demonstrating the unique designs and innovative processes of new products; actively participate in industry exhibitions, etc., effectively enhancing the popularity and influence of the companys products in the regional market.(II) Team Management and Development1. Be responsible for the establishment, systematic training, and daily management of the regional SPC flooring sales team.2. Develop and strictly implement employee training plans, focusing on improving team members in - depth understanding of SPC flooring product knowledge.(III) Customer Relationship ManagementMake efforts to establish and consolidate high - level communication bridges and long - term cooperative relationships with large - scale commercial customers (such as chain malls, hotel groups), builders, distributors, retailers, etc. in the region. Regularly visit important customers in person, deeply understand their project needs, product usage feedback, etc. According to customer needs, customize personalized solutions for them, including SPC flooring selection, paving plan design, after - sales service guarantee, etc., greatly enhancing customer loyalty.(IV) Market Expansion and CooperationActively explore and open up new sales channels and market areas for SPC flooring. Pay attention to the needs of emerging business forms (such as shared office spaces, characteristic theme restaurants) and popular residential development areas, and establish close cooperative relationships with potential partners (such as emerging architectural design companies, home improvement e - commerce platforms) to promote the wide - spread promotion and application of the companys SPC flooring products in emerging markets.(V) Continuously monitor changes in local US policies and regulations related to the SPC flooring industry, such as updates to environmental protection standards and adjustments to building material specifications. Adjust sales strategies in a timely manner according to policy changes to ensure that the companys products always meet market access requirements and adapt to changes in the market environment.(VI) Submit detailed sales reports and market analysis reports to the company headquarters on time. Comprehensively report the progress, problems, and challenges of regional SPC flooring sales work, and propose practical solutions. Provide valuable information for the companys overall strategic decisions, such as adjustments to product research and development directions and production capacity planning.III. Qualification Requirements(I) Educational Background1. A bachelors degree or above, with a preference for related majors such as marketing, business administration, and building materials.(II) Work Experience1. With more than 8 years of sales management experience, of which at least 5 years are in the building materials industry, and those with more than 3 years of sales management experience in SPC flooring or related floor materials products are preferred.2. Have rich sales experience in the US market, have an in - depth understanding of the application scenarios and demand characteristics of SPC flooring in the US commercial and residential building markets, and those with extensive and high - quality customer resources and mature sales channels are preferred.(III) Professional Skills1. Be proficient in sales management processes and methods, and possess excellent capabilities in formulating and implementing SPC flooring sales strategies.2. Have excellent business negotiation skills and communication and coordination abilities, and be able to communicate and cooperate efficiently with customers and partners of different backgrounds and levels regarding SPC flooring business.(IV) Language AbilityBe proficient in English listening, speaking, reading, and writing, and be able to communicate and negotiate in business without barriers.

Created: 2025-02-13