Consumer Data Strategy Intern

About UsHEINEKEN USA Inc., the nation's leading high-end beer importer, is a subsidiary of HEINEKEN International N.V., the world's most international brewer. Key brands imported into the U.S. are Heineken® - the world's most international beer brand, Heineken® 0.0 - an alcohol-free beer innovation, Heineken® Silver - a new lower-carb, lower-cal beer, the Dos Equis Franchise, and the Tecate Franchise. HEINEKEN USA also imports Amstel Light, Red Stripe, Strongbow Hard Apple Ciders, Bohemia and more. For news and updates, follow us on Twitter @HeinekenUSACorp, or visit Who We AreAt HEINEKEN USA, we're a team with a passion to bring our iconic brands to the next level. The work is challenging, we learn from our experiences (even our mistakes), and we love what we do. You'll be empowered to think differently, try new things, and GO PLACES. About the Internship:Future-proofing our business requires building a pipeline of future talent for the organization, inviting fresh perspectives and ideas, and bringing enthusiasm to the workplace. The HUSA Internship Program will provide you with the opportunity to work on real-world challenges, enhance your career development, experience our culture of "True Togetherness", and have funHEINEKEN USA is excited to offer several internship opportunities across our businesses for undergraduate students interested in learning about and working in the beverage industry. Throughout our 10-week Internship Program, this internship will be supporting our Consumer Data Strategy Team. This intern will be working with key decision makers and leaders to solve complex challenges that impact our business today and in the future. What Does the Consumer Data Strategy Team Do?As an intern with the Consumer Data Strategy team at Heineken USA, you will be exposed to the more technical side of marketing. As a Consumer Data Strategy team, we own all first party data efforts, audience strategy, media measurement, website strategy, and our email program. In this role, you will have the opportunity to support the team in these efforts with a focus on data processing, analysis, and translating key findings into actions. Duties and Responsibilities Include:Support the Consumer Data Strategy team with data gathering, cleaning, and processing efforts Help senior team members analyze data for insights, synthesize key findings into a learnings repository, and develop reports summarizing key findings Assist with development, implementation, and tracking of various learning agendas (media, website, email, etc.) Support with design and development of new dashboards Assist with requirements gathering, process documentation, and general project management Coordinate with internal teams on key projects Basic Qualifications/Requirements:College students currently pursuing a bachelor's degree in: Business Administration, Finance, Supply Chain/Operations, Marketing, Organizational Behavior/HR, Sales, Corporate Communications or D&T. Interest in the technical side of marketing (analytics, data science, marketing technology, etc.) Highly motivated self-starter Proven people/project leadership throughout one's academic career (on-or off-campus) Ability to work in an unstructured environment with the ability to make tradeoff decisions quickly Demonstrated ability to work in results-oriented, challenging environment Effective facilitation, presentation, and team-building skills Strong analytical and problem-solving skills Ability to give/receive constructive feedback Must be 21 years old at the start of internship Preferred Skills:Strong Microsoft Excel Skills Proficiency with Microsoft PowerPoint Experience with tools such as Google Analytics and PowerBI is a plus Interest in the CPG/Adult Beverage Industry HEINEKEN BehaviorsConnect Shape Develop Deliver Compensation & BenefitsHourly Pay: $25.00 / Maximum 40-hours per week Duration: 10 weeks This position does not qualify for housing or relocation assistance HEINEKEN USA is an equal opportunity employer. Embracing and celebrating diversity is core to HEINEKEN's purpose of "brewing the joy of true togetherness to inspire a better world". We believe that people as diverse as our brews - including and not limited to gender, ethnicity, age, sexual orientation, religious belief, nationality, social background, disability and thinking style - enrich our lives and strengthen our business. We welcome and consider applications from all qualified candidates as we champion a culture of belonging that provides fair and equal opportunities for all.This position is not available for visa sponsorship.

Created: 2025-03-03