Director of Marketing - Manufacturing Industry!

This position plays a pivotal role in developing and executing the company's brand strategies and marketing communications across multiple platforms. The Director of Marketing will oversee a team of two direct reports: a Multi-Media Marketing Specialist and a Marketing Specialist with a tradeshow focus.ResponsibilitiesDevelop and implement strategic marketing plans to increase market share and profitability.Manage company messaging, branding, and lead generation efforts through various channels such as advertising, PR, and social media.Oversee trade show planning, media relations, and content creation for print and digital materials.Maintain brand consistency through established standards and guidelines.Analyze and report on marketing program performance, including ROI, website analytics, and SEO.Direct website strategy, updates, and improvements in collaboration with external partners.Create and manage marketing collateral such as flyers, catalogs, and videos, ensuring production quality.Expand and manage the company's social media presence.Conduct market research and evaluate marketing strategies for effectiveness.This is a supervisory role that involves managing a talented marketing team and contributing significantly to the company's strategic goals.Requirements: Education/ExperienceBachelor's degree in marketing or related field (Master's preferred); 5+ years of relevant marketing leadership experience within the manufacturing industry, including 2+ years managing budgets. HVAC product marketing experience is highly desired!!Technical SkillsProficiency in Microsoft Suite, Adobe Creative Suite, HTML, Google Analytics, and digital marketing practices.Communication SkillsStrong writing and editing abilities for various mediums; excellent verbal and interpersonal skills.Strategic ExpertiseExperience in ROI modeling, analytics, vendor management, and digital/online marketing.Personal AttributesHighly self-motivated, detail-oriented, and capable of managing multiple tasks in a fast-paced environment.Required Work Schedule:This position operates on a 4-10 shift from Monday - Thursday. 3 days onsite & 1 day a week remote! So, the great news is you would have every Friday off and a 3 day weekend!!Salary Range:The position offers a competitive salary ranging from $120,000 to $160,000 per year. Must have HVAC product marketing industry experience to be considered at the high end of the range. There is around 5% travel time required for tradeshows (a couple a year). As a supervisor position, it offers opportunities for professional growth and development within a dynamic team environment.All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los Angeles County Fair Chance Ordinance. For unincorporated Los Angeles county, to the extent our customers require a background check for certain positions, the Company faces a significant risk to its business operations and business reputation unless a review of criminal history is conducted for those specific job positions.

Created: 2025-03-03