Marketing Associate | Global Beauty Company

Position Summary:Reporting to the category lead, the Associate Temp, Marketing, will be responsible for supporting the team with category market research, end-to-end project management, the creative/product execution together with the activation & content development. S/he will help manage the execution of the marketing strategy as well as category growth worldwide. S/he will be a key liaison between all cross-functional teams. This is a temporary role starting early March 2025 lasting for approximately 6 month duration.Responsibilities: Support Category POD Leader in leading functional and technical coordination to execute given strategies and their required deliverables.Help identify new product launch opportunities based on new technologies, market trends, competitive activity product gaps and category/franchising opportunities leveraging a category management skill set. Work hand in hand with cross functional partner groups to bring new programs to market, including but not limited to Supply Chain & Planning, Product Development, Packaging, Design, Global Supply (GSR), Creative, Education.Support COGs analysis, forecast estimate analysis, pricing and SKU management for managed categories.Support strategies for consumer-centric marketing initiatives, storytelling, and claims that recruit new consumers and cultivate existing consumers.Develop data-driven, consumer-centric concept, 360 briefs to inspire best-in-class brand creative assets and product. Prepare digital and mobile-centric 360 briefs and asset lists Collaborate closely with Creative to build visual brand identity and creative assets aligned with brand strategy and target consumer Manage end-to-end launch process, specifically responsible for input and up-to-date management of systems, such as Runway, Bubble, Wrike, Marketing Bulletins. Support Category Pillar with the acceleration of diversity efforts by leveraging consumer insights, assets, product claims, and influencer strategy to reflects an authentic, consumer-centric approach; ensure cohesion across all touchpoints Provide general support to the marketing team, including managing launch schedules, project timelines, and reporting. Facilitate operations on key Marketing deliverables and processes across select campaigns and projects, i.e.: competitive research; project management; crossfunctional meeting coordinationMetrics: Timeline Adherence in Runway/ Bubble & Wrike Comprehensive Cross-functional briefs (Packaging, Creative) that is within budget Campaign Performance (based on campaign objectives) Market and Consumer Insights Partnership and Collaboration Impact Critical competencesConceptual Marketing expertise Market Knowledge and Cross-Cultural Awareness Beauty Industry, Retailer and Channel Expertise Analytical Skills Communication Skills Project Management Adaptability and Resilience Content Strategy / Campaign Development

Created: 2025-02-14