Paid Media Manager
R2 Global - Asbury Park, NJ
Apply NowJob Description
We're seeking a Paid Media Manager to lead and optimize paid marketing campaigns across search, display, social media, video, and sponsored content. You'll be hands-on in managing multi-channel campaigns for multiple brands.Key ResponsibilitiesPlan, launch, and manage paid media campaigns on Google Ads, Meta, YouTube, TikTok, and other platforms.Manage and optimize budgets to maximize performance and ROI.Collaborate with internal teams and external agencies to create impactful ad content.Analyze performance data and market trends to improve campaign results.Run A/B tests on creatives, targeting, and landing pages to boost conversions.Provide regular reports with insights and recommendations.Qualifications5+ years of experience managing B2C paid media campaigns.Proficiency in GA4, with experience in Looker Studio or PowerBI preferred.Strong skills in Google Ads, Meta, YouTube, and TikTok platforms.Experience managing budgets and forecasting results.Knowledge of audience targeting, conversion optimization, and digital marketing best practices.Strong communication and organizational skills.Advanced Excel skills; proficient in other MS Office applications.Bachelor's degree in marketing or related field.Offer!$110K Salary DOE.401K with company match.Generous PTO policy.Medical, dental, vision, life, disability insurance.Education assistance.Gym membership + phone discounts.
Created: 2025-02-14