Creative Director - Social Media Advertising (Remote/...
310 Nutrition - San Francisco, CA
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Creative Director - Social Media Advertising (Remote/LA On-Set)Remote | On-Set in Los Angeles as Needed | Competitive Hourly RateAbout 310 Nutrition310 Nutrition is a top-performing health and wellness e-commerce brand, generating millions in revenue through Shopify, Amazon, and TikTok. As we shift to a TikTok-first strategy, we're looking for a Creative Director to lead high-impact, short-form video ads that drive revenue across Meta, TikTok, YouTube, and other platforms.About the RoleWe need a performance-driven Creative Director with direct response ad expertise on Meta and the ability to adapt that success to TikTok and today's evolving social media landscape. You'll collaborate with editors, copywriters, analysts, media buyers, and our 15-person creator outreach team to develop and scale high-performing creative campaignsKey ResponsibilitiesLead Creative Strategy - Develop and execute TikTok-first creative that scales across paid platforms.Test & Optimize - Use TikTok to test hooks, offers, and trends before transitioning to paid ads on Meta, YouTube, and Snapchat.Oversee Production - Work on-set at our TikTok house studio in LA, guiding creators to produce shoppable videos and live contentCollaborate Across Teams - Work with media buyers, copywriters, editors, and analysts to optimize performance.Scale Winning Creatives - Identify top-performing organic content and turn them into high-ROI paid campaignsWhy Join Us?Lead the Creative Vision - Shape the ad strategy for a top e-commerce brand.Full Internal Support - Work with editors, copywriters, analysts, and media buyers to execute at scale.TikTok Studio Access - Use our LA-based studio to produce engaging, high-converting content.Hybrid Flexibility - Remote with on-set filming opportunities in Los Angeles.Direct Business Impact - Create and scale content that drives millions in revenueWhat We're Looking For5+ years in Direct Response Advertising - Proven experience creating high-performing, short-form video ads with millions in ad spendDeep Paid Media Expertise - Strong background in Meta ads, with experience adapting to TikTok's fast-moving trendsE-Commerce & DTC Experience - Background in health, wellness, beauty, or large-scale e-commerce preferred.Creative & Analytical Thinker - Skilled in writing hooks, crafting offers, and analyzing A/B test results to optimize performance.Leadership & Team Collaboration - Experience managing editors, designers, and copywriters to bring campaigns to life.How to ApplySend us:? A brief summary of your experience in direct response advertising? Examples of high-performing short-form video ads you've created.? Your hourly rate and general availability.Looking forward to creating game-changing content together!
Created: 2025-02-02