Head of Marketing

About the RoleOur client, a leader in video streaming solutions, is seeking a dynamic Head of Marketing / Growth to lead and elevate their marketing function. Reporting to the CEO, you will oversee demand generation, website optimization, and pipeline growth to drive enterprise-focused sales. This high-impact, hands-on role involves managing a talented team, crafting innovative strategies, and delivering measurable results that fuel the company's growth.Key ResponsibilitiesLead Marketing StrategyOversee all marketing efforts, aligning with business goals to drive predictable demand and sales growth.Team LeadershipManage and mentor an 8-10 person marketing team, fostering collaboration and high performance.Demand GenerationDesign and execute data-driven campaigns to generate high-quality leads for enterprise customers.Digital OptimizationEnhance website performance, SEO, and digital presence to maximize lead conversions.Cross-Functional CollaborationPartner with sales, product, and customer success teams to meet pipeline and revenue targets.Community BuildingDevelop strategies to engage customers and prospects through webinars, forums, and targeted campaigns.About YouProven success in leading high-performing marketing teams.Expertise in demand generation, website optimization, and data-driven strategies.Strong skills in messaging, positioning, and digital marketing (SEO, PPC, social media).Experience with Product-Led Growth (PLG) in a B2B SaaS environment is a plus.Hands-on approach with a results-driven mindset.BenefitsThe role offers a competitive compensation package, including base salary, performance bonuses, and comprehensive benefits (medical, 401(k), PTO, etc.).

Created: 2025-01-30