Marketing Coordinator
Allied Resources Group (ARG) - Exton, PA
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ARG's Marketing team is seeking a qualified Marketing Coordinator to join their team. This role is pivotal in supporting key marketing functions, including proposals, company manuals, presentations, and managing a library of engineering resumes and project descriptions. Reporting directly to the Creative Director, the successful candidate will work closely with cross-functional teams to enhance our marketing and proposal efforts. A successful candidate must have a high level of attention to detail, team player oriented, and the ability to take initiative to work effectively within a dynamic organization. This role presents an opportunity to grow within the company and approach the job with an entrepreneurial mindset.ResponsibilitiesCollaborate with Creative Director and sales team to create and manage content that supports business development and marketing efforts.Assist with the preparation and submission of proposals, ensuring alignment with company branding and professional standards.Develop, edit, and maintain company manuals, one-sheets, and other marketing collateral.Build and maintain an organized library of engineering resumes and project descriptions for use in marketing and business development efforts.Assist in creating PowerPoint presentations for sales and marketing efforts.Proofread and quality-check documents and graphics for accuracy, grammar, clarity, and consistency with company style guidelines.Coordinate with technical leads and subject matter experts to ensure high-quality deliverables that meet deadlines.Manage updates to marketing templates and style sheets to ensure consistency across all materials.Collaborate with the marketing team to identify process improvements and implement innovative solutions.Assist with the planning and execution of digital marketing campaigns, including email marketing and social media.Required Skills and QualificationsBachelor's degree in Marketing, Communications, or a related field.Minimum of 2 years' experience in marketing or proposal coordination, preferably within the engineering, architecture, or construction (A/E/C) industry.Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Teams, and SharePoint), CANVA, and Adobe Creative Suite (InDesign and Acrobat required; Photoshop a plus).Experience in MailchimpUnderstanding of CRM systems, including Salesforce a plus.Knowledge of SEO principles and tools such as Google Analytics and SEMrush a plus.Experience writing blogs a plusStrong organizational, communication, and analytical skills with a focus on attention to detail.Experience managing multiple priorities and deadlines in a fast-paced environment.
Created: 2025-01-24