Associate Manager, Hospitality Partnerships
Frette - New York City, NY
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Frette is seeking an Associate Manager, Hospitality Partnerships to join our Marketing team.The Associate Manager, Hospitality Partnerships, will play a critical role in fostering relationships between the brand and hospitality partners, driving collaboration to support both the hospitality B2B and DTC businesses. This role is focused on building strong partnerships, executing tailored marketing initiatives, and ensuring alignment between trade and direct-to-consumer strategies to enhance the overall brand experience and growth.This position is pivotal in deepening connections with hospitality trade partners, strengthening the brand's presence within the hospitality industry, and leveraging these relationships to support broader business objectives.Responsibilities:Relationship Building & Partnership ManagementDevelop and nurture strong relationships with key hospitality partners, including hotel groups, hotel properties, industry partners and more. Serve as the primary marketing point of contact for hospitality partners, ensuring consistent communication and alignment on shared goals.Collaborate with partners to identify opportunities that benefit both their businesses and the Frette brand's B2B and DTC efforts.Create and execute strategies to deepen partner engagement and strengthen long-term relationships.Marketing Support & Campaign ExecutionAssist in developing and executing marketing campaigns tailored to the unique needs of the hospitality sector.Collaborate with DTC marketing teams to integrate hospitality partnerships into direct-to-consumer initiatives, including but not limited to co-branded campaigns and promotions, concierge gifting, hospitality collaborative events. Coordinate the creation of customized marketing materials, sales tools, and branded assets to support trade and partner initiatives.Gather and analyze feedback from hospitality partners to optimize marketing efforts and strengthen collaboration.Event Planning & RepresentationSupport the planning and execution of events, trade shows, and hospitality experiences to showcase the brand and its offerings.Represent the brand at key industry events, building relationships and identifying new partnership opportunities in partnership with Frette commercial teams. Plan and organize partner-specific activations, ensuring alignment with brand objectives and the partner's goals.Market Insights & ReportingMonitor market trends, competitive activities, and partner performance to inform strategies and decision-making.Prepare and present reports on partnership activities, campaign performance, and ROI for internal stakeholders.Cross-Functional CollaborationPartner with internal teams, including product development, merchandising, sales, PR, retail marketing and digital marketing, to ensure hospitality partnerships are effectively integrated into broader brand strategies.Collaborate with external stakeholders, such as hospitality partners and trade organizations, to expand opportunities for the brand.Qualifications & Experience:Bachelor's degree in Marketing, Business Administration, or a related field (MBA preferred).5+ years of marketing experience, preferably within the hospitality trade sector.Proven success in developing and executing impactful marketing campaigns for the hospitality industry.Strong understanding of trade marketing strategies, distribution channels, and customer relationship management principles.Experience in event planning, sponsorships, and hospitality-focused branding initiatives.Expertise in budget management.Skills & Competencies:Strategic thinker with the ability to translate ideas into actionable plans.Strong social and relationship building skills.Strong organizational skills.Excellent verbal and written communication, with the ability to engage and influence partners.Exceptional project management skills, with the ability to multitask and thrive in a fast-paced environment.Proactive problem solver with a creative and "outside-the-box" approach.High-level professional maturity and strong networking skills.Passion for the hospitality industry and an eye for luxury branding.Additional Requirements:Willingness to travel for events, meetings, and networking opportunities (approximately 35-45% of the time).Proficiency in Microsoft Word, PowerPoint, and Excel along with Google platforms.
Created: 2025-01-23