Director, Growth and Marketing

We are seeking a Director of Growth and Marketing to lead our business development and marketing efforts. This high-impact role involves overseeing proposal development, driving new business initiatives, and managing marketing strategies to grow our profile.Key Responsibilities:New Business Development:Lead inbound and outbound proposal processes, including crafting strategies, project scopes, and timelines.Collaborate with leadership, Client Engagement Directors, and departmental heads to design solutions for client challenges.Manage multiple concurrent work streams and ensure seamless execution.Develop concise internal briefings that distill key insights for RFPs.Maintain and manage the CRM system (Copper) and business development pipeline.Support Client Engagement Directors with statement of work (SOW) development.Build and nurture relationships with senior client stakeholders.Oversee the transition of awarded projects to internal teams, including documentation and paperwork finalization.Organize and maintain growth assets such as case studies, team bios, and proposal templates.Marketing Strategy and Execution:Implement strategic initiatives to enhance visibility as a creative and strategic consultancy.Develop and execute content calendars and channel strategies across platforms like LinkedIn, email, and the company website.Manage and create platform-specific content with support from design and copywriting teams.Oversee LinkedIn account and outbound email campaigns, including newsletters and ad hoc updates.Collaborate with a developer to update the website with news, case studies, and other content.Coordinate virtual and in-person eventsQualifications:7-12 years of experience in an agency or consulting environment.Proven project management skills across diverse projects, from inception to execution.Strong communication and leadership skills, with the ability to influence internal and external stakeholders.Experience with tools like Mailchimp (email marketing), WordPress (website management), LinkedIn (paid social), Google SEM, and CRM platforms.Familiarity with virtual event platforms like Zoom Webinars.Advanced degree is a plus but not required.

Created: 2025-01-19