Social Associate Creative Director
Pereira O'Dell - New York City, NY
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Position SummaryThe creative department at Pereira O'Dell is responsible for creating and executing ambitious work for our clients and brands. A Social Associate Creative Director at Pereira O'Dell is part of the "engine" that consistently delivers interesting social-first content and campaigns. Essential Duties & ResponsibilitiesOversee team(s) of copywriters, art directors, and designers to concept, create and design impactful social content on multiple social channels, both for organic and paid. Guide, teach and push members of the team in developing concepts that are socially relevant and on brand for clients. Support and inspire those you lead to make their work great, ready to give up ownership of ideas, so long as they meet POD standards. Work on multiple clients and brands in a fast-paced environmentKnow how to be efficient with resources based on deliverables in any given month of social content.Collaborate with cross-functional team on implementation feasibility to ensure conceptual ideas are realizable. Present work to clients, building their confidence in our ideas and execution abilities. Oversee the creative through production, including attending in-person full shoot days as needed.Travel to client meetings, when required. Be attentive and react quickly to trending topics in culture Be up for taking a stab at any and all briefs, bringing proactive social ideas to clients/brands when the opportunity arisesEnsure consistency and adherence to client brand standardsOther Duties & ResponsibilitiesReview all key project deliverables and all Creative Briefs to assure correct level of project aspiration and accountabilityWork with internal and external strategic partners to create products using the most current industry best practicesGenerate ideas to help pitch and win new business, especially focused on social accounts Proactively researches and pursues ideas for professional developmentBe curious about all of the agency's clientsAsk questions at briefingsAwareness of content strategy, content marketing and search marketing practicesRequired Knowledge, Skills, and AbilitiesAt least 7+ years of industry experience concepting, writing, and producing social content for a brand, publisher or platform. Strong creative portfolio highlighting relevant/category experience and industry award winning workCapable of directing creatives to come up with conceptual ideas that show an understanding of the target's needs or mindset.With guidance, is able to digest content provided by the client, brand management, other agencies or from own research and understand how it should be broken down to meet a brief and how best to organize itKey member of the creative team and an integrated content developerAssists team members from all disciplinesSolid verbal communication skills, with experience presenting to all levels of clientsExcellent understanding of social media channels, tools and trends, including creator/influencer trendsEfficiently manage a large workload under pressure and tight deadlines
Created: 2025-01-15