Director Brand Strategy

Director of Brand Strategy New York City or San Diego (2 days/week onsite)$150k - $200k - total compensationAbout our client: Fast-growing e-commerce company specializing in premium apparel.Role Overview: Leading brand strategy and creative vision for a growing e-commerce apparel brand. This role combines strategic thinking with creative leadership, working across Product, Content, and Creative teams.Key Responsibilities: Drive creative vision and brand storytellingDevelop and execute creative campaigns aligned with business goalsLead creation of brand guidelines and content strategyPartner with marketing, web, and product teamsTrack and analyze campaign performance metricsManage creative team and agency partnershipsRequirements:Must have at least 5 years of experience in a leadership role implementing brand strategySuccessful history at a brand where you had a significant impact (best in class brand buildingPlus, if you have experience with unisex or building brands around male and female genderExperience with design tools (Adobe Suite, Figma)Track record of scaling brand identitiesData-driven decision-making abilityProject management expertiseRetail experience is a plus

Created: 2025-01-15