Business Intelligence Analyst

Job Summary:Our client is seeking a Business Intelligence Analyst to join their team! This position is located in Irving, Texas.Duties:Collaborate and partner with Digital and Omni channel stakeholders to identify analytics and reporting requirements and baseline metrics prior to executing new use casesDevelop Digital KPIs and reporting dashboards in Tableau/Qlik/Looker to measure, analyze and report trends on App and Web Engagement, App Adoption, Digital Channel Hops and E2E CX journey metrics with path analysis, cohort segmentation, SQL automationSource and analyze data from various data repositories, validate data for consistency, and partner with IT teams to ensure data integrity and KPI calculationsStitch together data from multiple channels to formulate a complete customer journey 360 viewCreate and deploy actionable dashboards for business owners to gauge performance and assist with omni channel optimization decisions such as CX KPIs, NPS, Revenue, Churn, Call-in Rate Develop VCGReport visualizations to highlight insights on opportunities to reduce journey fallout, channel hops, post digital assisted contact rate and optimizing human interactionsStakeholder scorecards and dashboards with executive leadership to gain alignment and promote usage and maintain consistent KPI definitions in Collibra for Data GovernancePerform A/B Testing, measure success metrics of new releases over existing flows, run simulations for Omni insight personalization, holistically analyze end-to-end journey pathsCorrelate, interpret and summarize scorecard reports for Omni, Assisted and Cross-Channel metrics and quantify business outcomes for data-driven campaigns and business performanceDesired Skills/Experience:Bachelor's degree6+ years of relevant work experienceAbility to create complex SQL queries to pull data from relational and non-relational data sources like Teradata, Google Cloud Platform (GCP)/BigQuery, Hadoop/HIVE, SQL, and EDWData visualization skills and good experience using Tableau/Looker/Qlik to develop reportsExperience conducting research or analysis and managing projects for multiple stakeholdersA/B Testing experience and KPI measurements for deriving insights from customer behavior and data patterns from Omni channelsBenefits:Medical, Dental, & Vision Insurance Plans401K offered

Created: 2025-01-07