Brand Partnership Manager

Job Title: Brand Partnership ManagerLocation: New York, USAWe are currently seeking a Brand Partnership Manager to join our new offices based in New York City.As the Brand Partnership Manager, you'll be responsible for developing and executing a comprehensive strategy aimed at relevant organisations, influencers, celebrities, and key opinion leaders.The goal of this role is to enhance brand visibility, drive organic social media interactions, and build long-term relationships with high-profile individuals. The ideal candidate will have extensive knowledge of the influencer landscape, excellent relationship-building skills, and a creative mindset for identifying impactful opportunities.Key ResponsibilitiesDevelop and execute a strategic partnership plan to grow brand awareness and market reach.Identify and prioritise potential influencers, celebrities, and high-profile individuals who can effectively represent the brand.Design and implement a gifting program that aligns with brand objectives, seasonal campaigns, and product launches and brand milestones.Act as the primary point of contact for key partners, ensuring a seamless communication flow.Monitor and evaluate the performance of partnerships to ensure objectives are met. Providing regular reports on the success and ROI of partnerships, making data-driven recommendations for improvement.Lead the negotiation of partnership agreements, ensuring terms are clear and mutually beneficial. Ensuring legal and financial aspects of contracts are appropriately managed.Stay updated on trends within the influencer and celebrity landscape, including popular figures, trending gifting ideas, and new platforms.Actively attend industry events, conferences, and networking opportunities to represent the brand and foster new relationshipsRequirements Qualification/ Degree in Marketing, PR, Communications, or a related field3-5 years of experience in influencer marketing, PR, or a related role, with a focus on gifting programs.Proven track record of executing successful influencer and celebrity gifting campaigns.Excellent communication and relationship-building skills.Strong understanding of social media platforms and influencer marketing trends.Highly creative with a keen eye for detail and aesthetics.Ability to manage multiple projects simultaneously and meet tight deadlines.Strong negotiation and vendor management skillsEstablished network of influencer and celebrity contacts.Experience in luxury brands or high-end consumer goods.Knowledge of social media analytics and reporting tools.Salary $90,000-$100,000

Created: 2025-01-07