Social, Community & Content Coordinator

Company Overview:Tru Fragrance & Beauty is a team of brand creators, a partner for retailers, and a residency for founders and young beauty brands. We have fifty plus years' experience in the vast fragrance, beauty and wellness space, delivering paramount creative capabilities, category management and logistical excellence. Each year we bring hundreds of innovative, profitable products to market with our diverse retail and brand global partners including Sephora, Target, Ulta, Lake & Skye, Undone Beauty, American Eagle, Urban Outfitters, and Marks & Spencer among others.Our unmatched infrastructure allows us to craft and execute data-driven strategies as unique as each client, providing in-house services within ideation, global operations, retail and brand strategy, brand marketing, data intelligence, e-commerce and funding and portfolio management. Our team of in-house experts are extensions of our retail and brand partners, navigating the ever-evolving industry as one.In addition to headquarters in New York and Chicago, our elite team of over 100 is located in satellite offices in Los Angeles, San Francisco, Dallas, Boston, Miami, and London.Create opportunity. Produce excellence. Scale smart. Design the future.Position Overview:Title: Social, Community & Content CoordinatorLocation: New York, NY (Chicago, IL as a secondary option)Brand Focus: Le Monde Gourmand (90%), Other portfolio brands (10%)We are seeking an organized and creative Social, Community, and Content Coordinator to join our team. This role requires a strategic, data-oriented thinker with a passion for social media, content creation, and beauty. You will drive the implementation of our social strategies across leading platforms, with a focus on enhancing brand presence and building our online community.Key Responsibilities:Community ManagementActively engage with and monitor UGC, DMs, and comments across social media platforms (IG, TikTok, FB, Pinterest).Assist in organizing and managing influencer database, including outreach and collaboration input.Assist in hands-on seeding efforts.Social Media Platform ManagementSchedule engaging content for TikTok and Instagram Stories.Oversee the organization and optimization of the Tribe platform.Track, analyze, and document weekly KPIs to measure the success of social initiatives.Content CreationDevelop engaging TikToks (3-4 per week).Assist in managing content calendars.Assist creative team on social media shootsAttend and capture content at events.Consumer Trends & InsightsOwn trend reporting and social content implementation to align with consumer interests.Monitor public sentiment and feedback regarding LMG, adjusting strategies as necessary.Qualifications:0-2 years of marketing experience; preferably in the beauty & fragrance industry.Experience in social media marketing, particularly on TikTok and Instagram.Comfortable with content creation (being comfortable in front of the camera is a plus!)Proficient in using social media platforms and MS Office (Excel, PowerPoint).Background or coursework in data/business analytics.Strong organizational and process-oriented mindset.Passion for the beauty industry.Join us to engage with our vibrant community, create compelling content, and work alongside a dedicated team passionate about beauty and innovation!

Created: 2024-11-13