Media Buyer

We are working with an agency client in Atlanta who is looking to hire a Media Buyer. This is a direct hire role - hybrid in Atlanta area.As a Media Buyer with a focus on radio and TV, you will be responsible for planning, negotiating, and executing effective media buys to help drive brand awareness and achieve campaign objectives. You will leverage your expertise in the broadcast media landscape to develop strategic media plans, build strong relationships with vendors, and optimize campaign performance.Media Planning & Strategy: Develop and execute media buying strategies for radio and TV, based on market research, audience insights, and client goals.Campaign Management: Oversee the planning, placement, and tracking of all media buys, ensuring that campaigns run smoothly and within budget.Media Scheduling: Prepare and manage detailed media schedules, ensuring all ads run as planned and in compliance with contractual agreements.Vendor Relations: Build and maintain strong relationships with radio and TV vendors, acting as a liaison between the company and media partners.Requirements:Bachelor's Degree required5+ years of experienceExperience working in tv and radio media planning and buyingAgency experience is preferred

Created: 2024-11-09