Digital Marketing Manager

ABOUT THIS ROLE VVK PR + Creative is expanding and seeks a Digital & Marketing Manager to collaborate with the CMO in developing a new department focused on enhanced digital and marketing services. This position is ideal for someone eager to apply their creativity and client services skills while broadening their expertise and contributing to the agency's growth.ABOUT THE TEAMVVK PR + Creative is an independent, integrated communications firm based in Detroit. We help brands define themselves with strategic and creative communications services. We are a team of 22 PR strategists, digital media specialists and video producers, who implement comprehensive campaigns that achieve results for our dynamic client base. VVK serves clients in industries including automotive, energy, insurance, IT, agriculture, legal, retail, media, nonprofit and real estate. KEY RESPONSIBILITIESContent Marketing StrategyDevelop and execute content marketing strategies that align with client needs and missions.Social Media ManagementCreate engaging social media content across major channels, ensuring consistency and brand alignment.Visual Content CreationWork with a graphic designer to produce compelling visual content.Content WritingWrite a range of marketing content, from short-form to long-form pieces.Creative CollaborationCollaborate with team members and clients to produce high-quality marketing material.Client RelationshipsMaintain a strong focus on client services, ensuring satisfaction and fostering long-term relationships.Strategic PlanningCraft strategic plans to meet marketing goals and enhance brand visibility.Content RefinementRefine content to ensure clarity, accuracy, and engagement.Project ManagementEstablish realistic deadlines and ensure timely completion of all content projects.PresentationsPresent marketing and digital concepts to staff, potential clients, and clients.Work DistributionAllocate 70% of the effort toward clients and 30% toward VVK agency work.QualificationsCandidates should possess the following qualifications and skills:Proven Experience (3+ years) in digital marketing, social media management, and content creation.Digital Marketing Tools and Platform experience (e.g., Google Analytics, Facebook Ads Manager, Hootsuite)Writing SkillsStrong writing abilities.Research & AnalysisProficient in conducting thorough research and analyzing data to inform content decisions.Strategic PlanningSkilled in developing strategic plans and managing complex projects.CreativityAbility to think creatively and introduce fresh ideas into content initiatives.Interpersonal SkillsExcellent interpersonal skills for effective teamwork and client interactions.Client ServiceCommitment to delivering outstanding service and building strong client relationships.Presentation SkillsAbility to confidently present marketing and digital concepts to clients and potential clients.Experience LevelExperience5+ years of experience in content marketing, social media, or related roles.Career GrowthIdeal for someone who is exceptional as a content creator with relevant technical skills and wants to grow as a leader of strategic campaigns.QualificationsSocial Media Marketing and Digital Marketing skillsWeb Analytics skillsExperience in creating and implementing marketing strategiesStrong analytical and problem-solving abilitiesExcellent written and verbal communication skillsAbility to work both independently and collaborativelyProven experience in digital marketing.Paid social media and digital advertising is a plus.PortfolioWe'd love to see your work!ApplyPlease apply on LinkedIn or email your resume to jamie@.

Created: 2024-11-09