Senior Marketing Manager - Tequila Remote

Job Title: Senior Marketing ManagerLocation: Remote (United States)About UsWe are an innovative, fast-growing Tequila brand redefining what it means to enjoy premium spirits. With a commitment to authenticity, quality, and cultural heritage, we aim to bring the true essence of Tequila to a new generation of enthusiasts. As we expand our reach and strengthen our brand, we're seeking a talented and passionate Senior Marketing Manager to join our team.Job OverviewThe Senior Marketing Manager will drive the development and execution of strategic marketing initiatives to build brand awareness, increase consumer engagement, and propel our brand to the next level. This role is a unique opportunity to make a significant impact on a growing brand in a competitive market. The ideal candidate has extensive experience in brand marketing, a deep understanding of consumer behavior, and a creative, innovative mindset.ResponsibilitiesBrand Strategy DevelopmentLead and refine our brand strategy, ensuring a consistent, impactful message across all channels.Campaign ManagementCreate, plan, and execute marketing campaigns that engage our target audience, resonate with the brand's unique identity, and drive sales growth.Content CreationCollaborate with creative teams to produce high-quality content for digital, social media, events, and other marketing channels.Influencer and Partnership ProgramsDevelop and manage relationships with influencers, brand ambassadors, and potential partners to amplify our brand presence and credibility.Market AnalysisConduct market research to understand trends, consumer insights, and competitive positioning to inform marketing strategies and tactics.Budget ManagementManage the marketing budget, ensuring efficient allocation and tracking ROI for all campaigns and initiatives.Cross-functional CollaborationWork closely with sales, operations, and product teams to ensure marketing strategies align with business goals.RequirementsExperience5+ years of experience in brand marketing, preferably in the beverage, spirits, or consumer packaged goods (CPG) industry.EducationBachelor's degree in Marketing, Business, or related field.Remote Work SkillsSelf-motivated, proactive, and comfortable working independently in a remote environment.Creativity and VisionA creative thinker who is passionate about storytelling and building brand connections.Project ManagementStrong organizational and project management skills with the ability to manage multiple initiatives.Analytical SkillsProficient in analyzing metrics to optimize marketing effectiveness and report on key insights.BenefitsCompetitive salary and performance-based bonusesFlexible working environmentOpportunities for professional developmentAccess to exclusive industry eventsIf you're a creative, results-driven marketing leader with a passion for premium spirits, we'd love to hear from you!If this of interest to you reach out to me directly at

Created: 2024-11-07