Traditional Marketing Manager
Guerra Wealth Advisors - Miami, FL
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If you're seeking a role where you can truly impact people's lives, Guerra Wealth Advisors is calling your name! The Traditional Marketing Manager plans, develops, and executes traditional marketing strategies to effectively connect prospective clients to their future financial freedom!As a boutique firm, we offer the personalized attention of a smaller company while being backed by the resources and stability of a large institution. Our commitment to your professional development sets us apart, as we actively sponsor certifications and foster a culture of continuous learning, empowering you to elevate your financial knowledge to new levels. If these qualities reflect you and your ambitions, join us today by applying here!Objectives and ResponsibilitiesLead and grow a traditional marketing team of 5+Track team performance to meet and surpass KPIsPlan and execute ROI driven traditional marketing campaign strategiesManage and backup marketing events (100+ a year) including dinner seminars, in-house social events, Lunch and Learns and large promotional eventsOversee the development and distribution of creative content and promotional materialsFoster communication and collaboration between marketing subdivisionsReport KPIs and overall results to Marketing DirectorDevelop and optimize budgets pertaining to events and traditional media - monitoring expenses along the wayOversee outreach and external communication efforts to build and maintain relationships with media outlets, journalists, and advertising partnersRespond to media inquiries and manage crisis communication as necessaryConduct market research to identify trends, target audiences, and competitive landscapeSpeak publicly as needed at marketing eventsExperience and Competencies - For success in this role5+ years of experience in a traditional marketing role(s) i.e. Event Planning, PR and/or Media BuyingProven track record of successfully leading and growing a traditional marketing teamStrong knowledge of traditional marketing channels including events, print, broadcast, radio, mail, and outdoor advertisingExcellent project management skills with the ability to handle multiple project at onceProficiency in using marketing analytics tools and softwareBilingual in English and Spanish with strong verbal and written communication skills in both languagesExcellent interpersonal skills with the ability to establish rapport and trust with clientsMust be a go-getter, team-player, and hungry for knowledge and growth!Tech-savvy with the ability and willingness to learn new systems, softwares and processesBenefits - More than the basicsCompetitive salary + bonusesCompletion bonuses for relevant licenses/certificationsSponsored industry travel and in-person trainingPTO: 20+ days401K or Roth matching planHealth insurance reimbursementAccess to personal financial planningGrowth and development!About Guerra Wealth AdvisorsGuerra Wealth Advisors is a leading Retirement Planning Firm, driven by a mission to help get our clients to the point where work becomes an option and not an obligation. We achieve this by maximizing returns, minimizing taxes, and protecting our client's legacy. Our vision is to become the most trusted and reputable firm in the country.Guided by our core values, we believe in constant learning and self-improvement. Communication is also crucial as we value words spoken with respect, professionalism, and in alignment with the company's goals. Our commitment to unity is reflected in our "All for one, one for all" core value, fostering a culture of mutual support and responsibility within a dedicated team. Here at Guerra Wealth Advisors, we value ownership, accountability, and unwavering integrity, always striving to do the right thing for our team, company, and clients.
Created: 2024-10-04