Marketing Specialist
Advanced Robot Solutions - Stratford, CT
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MUST work on-site here in Stratford, CT.Company DescriptionAdvanced Robot Solutions is an AI and Robotic business in Stratford, CT; we've developed a platform of AI multi-lingual conversational avatars that work on robots, kiosks, digital signage, the web and more. Our goal is to add self-starters to our team that are passionate about AI and are likable. We're a cool Silicon Valley type company based her in good-old-Connecticut. You'll work alongside a very creative AI innovative team. Role DescriptionWe are seeking a highly motivated Marketing Coordinator to join our AI software development company. We are the nation leader in our AI category. You'll be joining us on the ground floor and you'll report and work directly with the founder and CEO; there's HUGE upside to this job. Do check out our company webpage and website; you'll work to make both better and better.Perfect for a for a person with 1-3 years experience in in Marketing/Communications/Digital Marketing.Must get a good communicator, in writing and in person. We're looking for a high-energy positive person that is passionate about AI and working for a hot tech company. We're looking for someone that is "likable" and communicates well, this is most important along with the right skill set, we'll train you on your position.This role plays a critical part in driving brand awareness, customer engagement, and ultimately, business growth. The Marketing Coordinator will be responsible for assisting in the development and execution of marketing campaigns across various channels. The ideal candidate will have a strong passion for marketing and a keen eye for detail.There are a lot of AI marketing tools that we'll ask you to learn and use, e.g., Jasper AI (copywriting), Surfer SEO, Content for Scale (social media), Albert.ai (digital advertising), Hootsuite, etc. You need to quickly learn and then use AI to assist you in your job. As well as experience with Google Ads, social media, LinkedIn social and boost marketing, etc.QualificationsAssist in planning, creating, and implementing marketing campaigns across digital and offline channels. Lots of work on LinkedIn organic and paid boost marketing.Develop and maintain the company's brand identity across all marketing materials.We have amazing part-time creative designer. She'll do the design work, your job will be to help in copywriting and give her creative direction. She sometimes builds templates in Canva, and you'll create more marketing material from her templates.Manage and maintain the company's website, ensuring that it is up-to-date, relevant, and user-friendly. We use Wix. Again, you don't have to know how to use Wix, just have the ability to self-learn and then execute.Assist in the creation of content for e-commerce platforms, social media, and other marketing channels.Collaborate with the product management team to ensure marketing strategies align with product goals.Monitor and analyze campaign performance using Google Analytics and marketing automation tools.Develop and maintain relationships with customers, partners, and vendors to promote business growth.Assist in managing and tracking marketing budgets to ensure effective ROI.Plan and assist with events and tradeshows. We participate in a lot of tradeshows nationally. For now you won't go to the shows, but you'll be doing all the event planning an pre and post marketing for the events.
Created: 2024-09-28