Senior Director of Marketing
LoneTree - Lakewood, NJ
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Senior Director of Marketing at Synergy Pet GroupJoin Us on the Cutting Edge of Pet Care! Are you a seasoned marketing leader with a passion for innovation? Synergy Pet Group is seeking a dynamic Senior Director of Marketing to drive growth and elevate our brand in the pet care industry. This is your chance to shape the future of pet benefits and veterinary solutions while leading a talented team in a thriving, fast-paced environment.What You'll Do:Strategic Leadership: Partner with our Chief Revenue Officer to develop and implement bold marketing strategies across our diverse portfolio, including Pet Assure, Pet Benefit Solutions, and Shepherd Veterinary Software.Innovative Campaigns: Design and execute full-funnel, account-based marketing plans tailored for benefit brokers and partners. Create impactful campaigns to expand our veterinary network and connect with both corporate and independent veterinary practices.Team Empowerment: Lead and inspire a high-performing marketing team, fostering creativity and collaboration. Work closely with sales, product, technology, and operational teams to align marketing initiatives with organizational goals.Data-Driven Insights: Establish key marketing metrics, analyze performance, and translate data into actionable insights to drive growth and optimize strategies.Thought Leadership: Position Synergy Pet Group as a trailblazer in the pet care industry through compelling articles, whitepapers, and conference engagements.Budget Mastery: Oversee marketing budgets with precision, ensuring effective allocation and evaluation of spend across channels.Who You Are:Experienced Leader: Over 7 years in marketing within SaaS, insurance, or InsurTech, with at least 5 years in a senior leadership role. Start-up experience is a strong plus.Analytical Thinker: Exceptional ability to interpret data, identify trends, and develop actionable strategies.Exceptional Communicator: Proven skills in simplifying complex technical information for diverse audiences.Innovative Visionary: A proactive approach to driving innovation and embracing change.Education: Bachelor's Degree in Marketing, Business Administration, Communications, or a related field.Why Synergy Pet Group?Impact: Make a real difference in the lives of pets and their families while working in a vibrant, supportive environment.Growth: Enjoy significant opportunities for personal and professional development.Perks: Comprehensive health coverage, company-sponsored pet benefits, generous 401k plan, and more.Culture: Thrive in a company that values respect, innovation, positivity, and empowerment.
Created: 2024-09-25