Public Relations Intern, Writing Focus
Empire State Realty Trust - New York City, NY
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COMPANY SUMMARYEmpire State Realty Trust, Inc. (NYSE: ESRT) is a NYC-focused REIT that owns and operates a portfolio of modernized, amenitized, and well-located office, retail, and multifamily assets. ESRT's flagship Empire State Building, the "World's Most Famous Building," features its iconic Observatory that was declared the #1 Attraction in the World - and the #1 Attraction in the U.S. for the third consecutive year - in Tripadvisor's 2024 Travelers' Choice Awards: Best of the Best Things to Do. The Company is the recognized leader in energy efficiency and indoor environmental quality. As of September 30, 2024, ESRT's portfolio is comprised of approximately 7.8 million rentable square feet of office space, 0.7 million rentable square feet of retail space and 732 residential units. More information about Empire State Realty Trust can be found at and by following ESRT on Facebook, Instagram, TikTok, X, and LinkedIn.The dedicated team at ESRT is a collection of diverse individuals with a shared passion for excellence and a keen eye toward future growth. Headquartered in New York City, we harness the energy of the city in everything we do. We care for one another, work hard, and have a lot of fun doing it! We are Certifiedâ„¢ as a Great Place to Work® by the global authority, Great Place to Work®, on workplace culture, employee experience, and leadership behaviors. We prioritize and invest in the health and wellness of employees to attract, develop, and retain top-tier talent. ESRT values continuous employee development and encourages colleagues to excel in their roles and adapt to emerging business needs. From our crown jewel, The Empire State Building, to incredible buildings modernized for the 21st century, to outstanding customer service, and our decade-long leadership position in sustainability and energy efficient portfolio that is 100% fully powered by renewable wind electricity, we take pride in our work. ESRT seeks an equally passionate colleague to join the team, understand the vision and help achieve that vision.POSITION SUMMARYEmpire State Realty Trust (ESRT) is seeking a Public Relations Intern with a writingcontent focus. This position will report directly to the Content Strategist in the Public Relations department. ESRT is the proud owner of the iconic Empire State Building, whose newly renovated Observatory Experience welcomes celebrities, dignitaries, and more than four million tourists per year.RESPONSIBILITIESDraft press releases, media alerts, media pitches, blog posts, executive remarks and talking points, and media plansAssist on-site with press and filming opportunities, Empire State Building tower lighting ceremonies, and celebrity visitsAssist with proactive media pitching and reactive media leadsAssist with daily media monitoring and reporting of key PR metricsOrganize media contact lists and press materials and keep up to date for pitching and press release distributionMonitor pop culture, business and real estate trends to identify opportunities to insert the Empire State Building and ESRT into the storiesMaintain and expand media archives (photography, b-roll)Assist with development of overarching PRcontent plansAssist with development of brand stylebooksAdditional responsibilities as directedWHAT SUCCESS LOOKS LIKEPitches and develops innovative and engaging content that resonates with the target audience and reinforces brand recognitionIdentifies priority messaging and crafts content in brand voiceMeets deadlines consistently and completes work to a high standardLearns SEO practices to create targeted contentStays organized and diligent in completion of department tasksContributes to overall success of PR campaigns and ensures no details are overlookedWorks well within a team but takes initiative when necessaryREQUIRED SKILLS ABILITIESDetail-oriented and results-driven with the ability to work in a fast-paced environmentAbility to handle multiple tasks simultaneouslyStrong written and verbal communication skillsProfessional, polite demeanor in public-facing roleAbility to work in the office at least 14 workdays per monthAbility to interact with all levels of personnelEDUCATION & EXPERIENCEMust be enrolled in a four-year undergraduate program with majoremphasis in public relations, writing or journalismPHYSICAL REQUIREMENTSProlonged periods of sitting at a desk and working on a computerMust be able to lift up to 15 pounds at timesWHAT YOU CAN EXPECTAt ESRT, like our tenants, our employees come from everywhere. We foster a richly diverse work environment that captures top talent and cultivates the best ideas. By focusing on inclusion and celebrating our differences, we create even greater value - in business practices, relationships, and employee engagement. As an Equal Opportunity Employer, we are committed to maintaining a diverse, inclusive and equitable work environment where our employees can thrive. In addition, ESRT employees embody our Company Culture & Success Factors:Adaptable - you are a self-starter who's able to quickly digest and execute new processes to work both collaboratively and independentlyDynamic - you are solutions-oriented, aim to improve processes and implement efficiency, and offer insightful feedback to improve ESRTDependable - you take a strong sense of ownership and accountability over your workPassionate - you keep up with industry trends and are excited about the potential to propel the industry forward with a "roll-up-your-sleeves" attitudeCurious - you consistently look for new ways to work smarter, not just harderEthical - you treat others with respect, and embrace and contribute to a culture of diversity and inclusionPositive - you possess a service-oriented attitude with excellent follow through WELL-BEINGNetworking opportunities to get to know fellow interns and key leaders throughout ESRT An individual project to be presented to executive leadership Company sponsored lunches with leadership and outings Tour of the Empire State Building Observatory >$22.50 - $22.50 an hourSalary is based on several factors including but not limited to education, work experience, job location, size of property where applicable, andor certifications. In addition to your base salary, ESRT provides discretionary annual bonuses.ESRT is equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because they drive curiosity, innovation, and the success of our business. We do not discriminate based on race, religion, color, creed, national origin, sex, sexual orientation, gender identity or expression, reproductive choices, age, marital status, veteran status, disability status, pregnancy, parental status, caregiver status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignments, benefits, layoff, and termination. Reasonable accommodations that do not create an undue hardship for the Company are available for applicants and employees with disabilities or sincerely held religious beliefs.
Created: 2025-02-15