Manager, Programmatic Platform Solutions

Job DescriptionWho We AreHorizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging.At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.Manager, Programmatic Platform Solutions Responsible for implementing and day to day management for Horizon's programmatic products, platforms and solutions.Implementation and on-going management of inventory marketplaces across preferred platform partnersEnsure negotiated pricing is upheld across Horizon's inventory and data marketplaces.Responsible for reporting on and analyzing Horizon's preferred partners on a monthly and quarterly cadence.Assist in developing and executing custom curated innovative solutions for clients.Responsible for executing Eat & Educate series to ensure programmatic team has most up to date information HMI Agency Partners and new partners for testing opportunities.What You'll Do:The responsibilities of the Manager, Programmatic Platform Solutions within the Programmatic Product & Partnership Team are highlighted through the following areas of focus: PartnershipsNegotiations: assist with programmatic partnership negotiations, inclusive, but not limited to the following: HMI agency encompassing partner rate card negotiations (PGPMP pricing, data premiums, etc.)Video investment upfront negotiations (PGPMP pricing, data premiums, etc.) Deal library deal-IDs (SeleCTV, hxFM, Project Embrace, etc.)Data partnerships Technology partnerships (SSPs, DSPs, etc.)ProductizationProcess: in collaboration with investment counterparts, evangelize programmatic within the agency, creating products, process and supporting materials. Goal to shift money from managed service to programmatic, with an emphasis on emerging and strategic channels - examples: SeleCTVhxFMProject EmbraceOTT Frequency ManagerYouTube Brand Suitability PartnersPartner Relationships and Education: manage partner relationships across the programmatic ecosystem to ensure that the practice has a forward-thinking approach to planning & buying programmatic media, initiatives:Weekly Eat and Education Sessions, HMI Agency Partner QBRsManaging partner beta, first-to-market opportunities & pricing incentivesTesting & Recommendations: support testing frameworks for programmatic initiatives + utilize results to inform preferred partners & best practices - examples: YouTube brand suitability partner testsSSP partner consolidation savings & testingOTT frequency manager savings reportingCookie-less partner testsSupply Side Curation TestingSkills & Qualifications:Minimum of 3 years working in fast-paced ad tech environment, preferably at an Agency with RTB based programmatic advertising platforms.Proven track record establishing, developing, and executing programmatic campaigns with multiple formats (TTD, DV360, AMZ)Experience analyzing campaign reporting data from multiple sources, designing optimization recommendations that resulted in increased performance towards campaign's KPIs.Domain specific knowledgeexperience in digital advertising, monetization, video andor mobile video marketingSolid understanding of RTB, video advertising platforms and online advertising models (CPM, CPC, CPA)Concrete understanding of programmatic video and services including industry trends, major players by category and knowledge of the RTB based advertising ecosystem and landscape.Experience managing multiple projects with competing priorities.Excellent written and verbal communication skillsSelf-starter, hardworking, able to drive multiple projects to completion.Ability to balance competing objectives; the ability to define and deliver on expectations and balance customer needs with business priorities.Build positive relationships and trust through on time delivery of projects, high quality of work, continuous innovation, and exceeding expectations.#LI-HYBRID#LI-KG1#HMHorizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.Salary Range$95,000.00 - $120,000.00A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensurecertifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Created: 2025-02-14