Field Director, West
Inspira Marketing - Los Angeles, CA
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Company DescriptionWe are a team of compassionate, inspired individuals proud of our varied business, brand and marketing expertise. A team united in our continual search of enrichment, unwavering enthusiasm for our craft and dedication to sharing our knowledge.We value creativity and believe that it is key to our unique approach. We aspire to influence, and inspire people through our experience, our storytelling and our (Illimitable, unbridled, infinite, boundless) wisdom....And never take ourselves too seriously, because we wouldn't be here if we didn't like to have fun.Above all else, we believe in a life of balance and passion, placing love, joy and happiness of equal importance at the top of our lists. At the end of the day this is how we live our lives, and this is the spirit that we bring to the work that we do.Job DescriptionThis position must reside in California.The FIELD DIRECTOR, WEST is responsible for driving business and commercial performance acrossour a large field team spanning the Agency's West Division, primarily focus on, but not limited to CaliforniaAs a strategic leader, this role reports directly to the Agency's Business Lead and oversees a field marketing team tasked with driving brand and commercial initiatives in the off premise for a large portfolio of spirit brands.The Field Director will work collaboratively and cross functionally with Agency resources, clients, and our distributor network to identify commercial andor execution gaps within identified territories using data, and motivating teams to attain and surpass established goals.Core ResponsibilitiesActivities:The Field Director will oversee a team of managers responsible for exceeding commercial growth goals in a particular divisionCultivate Opportunities. As a thought partner to the client, seek out opportunities within the division to best leverage resources and partners to attain goals and grow relationships with trade contacts in the off premiseCommunicate regularly with client counterpart and distributor network to align on market execution approaches to market goal setting, account coverage, execution, budget support, distribution, and staffing at the division and territory levelHire, onboard, and develop leaders in Team and Field Management, providing feedback, mentorship, and career pathingManage financial responsibilities for divisions, including account support and T&E allocationsPlan, track, and strategize brand and portfolio engagement using performance data (volume, activities) provided by agency and clientCollaborate with agency and client analytics resources to craft team strategy and messaging. Present to key stakeholders during high visibility opportunities Client MeetingsGatherings. Communicate and present quarterly plans, identify and execute ways of socializing wins and value addTravel and Work-Withs. Travel within the assigned division to work with team members 1:1 to gain an understanding of local successes and challengesTeam MeetingsGatherings. Drive team culture, communicate quarterly plans, and encourage ongoing educationLegal and Compliance Accountability. Enforce and monitor all legal and marketing code guidelines with direct reports and assigned divisionsCross Functional Leadership: Network Communication. Communicate and partner with leads in other divisions and on complimentary client programs to ensure seamless and efficient in-market executionsAgency Engagement. Serve as liaison between agency and field division, leading key initiatives including:Brandcategory knowledge and business skills trainingBrand and portfolio programming implementationDrive division-level insights from fieldDivision reporting effortsSupport department-specific requests (HR, Finance, IT, Culture)What Success Looks Like: Exceeding program activity goals within the off-premise environment Positive 360º feedback from business lead, direct reports, and client partnersEffectively communicate local progress and success stories to both agency and client stakeholders, ensuring transparency and comprehension of achievements within the stateHigh rate of added value across territory (going over and above with our client partnership in the field)High team retention ratecareer advancement within agency networkThe physical demands of this role require the following:Bending, squatting, crouching and reaching, climbing, kneeling, and stooping including to arrange and display point of saleFrequent lifting and moving cases of product and other objects of 50 pounds or moreThe above is not a complete listing of all miscellaneous, incidental, or similar duties which may be required from day to dayQualifications10 years of experience in the bev alc industry, agency experience heavily preferredCollege degree (4-year) or B.A.B.S. equivalent with focus on Communications, Marketing or BusinessCPG, spirits, distributor, or broker experience is a plusExperience managing field teams and working remotelyExpertise with leading, coaching, and developing a teamExpert at communicating clearly and concisely with clients, partners, colleagues, and other professional audiences - both written and verballyHighly proficient in Microsoft Office: Word, Excel, Outlook, and PowerPoint Proven ability to meet deadlines, juggle multiple projects, and work independentlyThis is a remote role but will occasionally require onsite presence in the company headquartersKnowledge of alcohol regulations, rules, market trends, and competition preferredManage administrative tasks with attention to meeting agency compliance guidelines and standardsAdditional InformationThe base compensation range for this job classification is between $110,000.00-$140,000.00 annually. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment historyjob-related skills and qualifications, length of service, brand program, and geographic location. This job classification is bonus eligible, with bonus potential subject to applicable bonus plan terms and conditions.This position offers incentive opportunities plus full benefits including Medical, Dental, Vision, 401k with match, PTO time and more!Enthuse Marketing is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity or expression, national origin, citizenship, disability, genetics, pregnancy, protected veteran status or other characteristics protected by applicable federal, state, or local law.Enthuse is committed to providing reasonable accommodations to qualified individuals with disabilities and for other reasons in the employment application and hiring process, in accordance with applicable law. To request an accommodation please contact .
Created: 2025-01-13