Executive Director, Marketing Science

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world's leading brands. Brilliant media thinking is in our DNA. A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world's largest advertisers. Finding a better way is our ethos and sums up how we approach everything - from a new client brief to the way we work.We are looking for an Executive Director on the Marketing Science team, a leader who will be accountable for the analytics strategy and for the delivery of our work across audience analytics (budget setting, audience strategy, segmentation, learning agenda, etc.), investment and activation analytics (optimization, post campaign analytics, etc.) to lead a portfolio of accounts across PHD USA. You will own the relationship with key clients, supported by Directors, Senior Directors and Executive Directors and manage a team of 50+ people. Collaboration with other leaders across Planning, Investment and Business Operations is key to deliver on your clients' business objectives.External facing responsibilities:Set the vision, strategy and roadmap to deliver bleeding edge marketing sciences solutions on your portfolio of clients,Develop relationships with clients by providing strategic advisory on how data and analytics can help unlock strategic opportunitiesEncourage creative use of data to solve client's business challenges and support client's growth, in close alignment with Planning and Investment teamsDeliver thought leadership by exploring new ways to enhance, develop or execute insights through data and analytics (new partners, new technologies, innovative use of existing solutions)Develop best in class audience solutions, in collaboration with Planning and Investment teamsBecome a trusted advisor to client leads and senior clients and consult on audience strategy, measurement, and advanced analyticsShare POVs regarding industry changes in the data and analytics space (future of measurement, new data solutions like clean rooms, attention measurement, etc..)Internal facing responsibilities:Provide methodological support, coaching, training and advice to your direct reports and to the broader PHD teamsRecruit new talentLead the development of playbooks for audience and measurement activities to help standardize the delivery of high quality marketing sciences services across the agencyBuild the pipeline and be responsible for the revenue goals of PHD Marketing SciencesActively help to develop and grow PHD Marketing Sciences offerings by contributing to POVs and exchanging knowledge with colleagues at Annalect and in the broader OMG network,Keep in front of industry trends and developments by conducting research, engaging in training and attending industry eventsRequired skills:Industry Knowledge in marketing analytics and data (1st and 3rd party data solutions, data lakes, data clean rooms, aggregated and user level data)Experience in integrated marketing related to media andor customer journey development, including budgeting, revenue forecasting, ROI development.Expertise in audience-based marketing and data-driven advertisingSolution development: analytic skills, critical thinking and clarifying strategic & operational issues as relates to data and analytics. Problem-solving skills to drive issues to resolution.Proven leadership ability and strong, impactful client relationship experienceStellar communication and presentation skills: we need someone who is articulate, engaging and straightforward - and, above all, can effectively and convincingly translate unstructured business solutions into innovative customer marketing programsAbility to train and coach colleagues for growth: being organized and detail oriented, prioritizing work, business writing & presenting, conducting analysis, and project management (scope, budgeting, timing)Comfortable working in ambiguous situationsPassionate about driving change by adopting emerging technologies in the advertising spaceEducation & Experience:A university degree and 15+ years of data and analytics experience in advertising, management consulting, marketing or digital consultingKnowledge of agency-side media campaign planning and execution process is desirable, but not required#LI-GC1This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualificationsskills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STDLTD insurance pensation Range$200,000-$225,000 USDThis role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.PHD is An Equal OpportunityAffirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.Review Our Recruitment Privacy Notice

Created: 2025-03-09