Marketing Manager

Job Type Full-timeDescriptionBloomsbury Academic seeks a Marketing Manager to join its growing marketing and publicity department. The ideal candidate will have experience in audience-focused marketing with experience in digital marketing.The candidate will work closely with the Assistant Director of Marketing, utilizing best practices to create, communicate, and implement marketing campaigns to audiences across various academic and professional segments. They will independently run marketing campaigns for titles to the academic and professional audiences to build the Bloomsbury Academic brand and reputation.ResponsibilitiesLead the planning, creation, and execution of marketing plans for titles for the academic and professional market in the US Work in close association with marketing, sales, and editorial colleagues to drive growth and brand awareness for these authors, titles, and co-publishersCommunicate promotional updates and analyses leading up to, during, and after publication to co-publishing partners, editorial colleagues, and other stakeholdersCollaborate with the digital marketing team to drive direct-to-consumer and partnership campaigns via the website, email, social media, and other digital channelsPartner with the marketing team responsible for promoting titles to academics and professionalsCreate and develop marketing materials that best position our products in the marketplace, support and advance our sales efforts, raise awareness, and drive co-publisher partnership satisfactionUnderstand the competitive landscape and provide insights to support sales and product developmentTravel to conferences to represent the Bloomsbury Academic brand throughout the year (anticipated travel 3-5x year) Requirements 4+ years of experience in marketing, preferably within academic or professional publishing with an emphasis in digital marketingProven record of implementing best practices related to campaigns, positioning, branding, and driving overall awareness A confident, creative, collaborative person with excellent communication, organizational, and interpersonal skills, a can-do attitude, and the ability to identify and capitalize on new opportunities A self-starter with a proven ability to work independently, meet deadlines, and prioritize workload Proficiency with social media platformsProficiency in Microsoft OfficeStrong communication skills (verbal and written)Experience presenting in front of groups including internal meetings and with outside clientsProven ability to deliver timely, accurate work and demonstrate good follow-up and follow-throughExcellent organizational skills with the ability to multi-task, prioritize, and manage time effectivelyLocationAll candidates must reside within travel distance of the Maryland or New York offices on a hybrid-remote pensationThe anticipated gross base range is below for this role. Actual compensation will vary depending on factors such as a candidate's qualifications, skills, experience and location.Equal Opportunity EmploymentBloomsbury Publishing USA is proud to be an equal-opportunity employer. Our company has always followed and will continue to follow, a policy of providing equal opportunity employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, sex, ethnicity, veteran status, or any other legally protected characteristic.We welcome and celebrate talent from all backgrounds and believe that diversity, equity, and inclusion are crucial elements to our success. We are dedicated to actively and continuously improving our practices to better support all of our employees. For more information about Bloomsbury's diversity, equity, and inclusion initiatives, please see our Diversity and Inclusion Action Plan. BenefitsMedical insuranceVision insuranceDental insurance401(k)Paid parental leaveHybrid Work Schedule Salary Description $55,000 - $60,000yr

Created: 2025-03-01