Senior Content Editor (Temp)

Job DescriptionJob SummaryAs a member of Horizon Media's WHY Group, the Senior Content Editor will be responsible for developing a storytelling strategy that elevates our practice and organization by editing and publishing work that generates press coverage and leads to new business inquiries or partnership opportunities. The Senior Editor plays a critical role in the management of communications and platforms that support Horizon's thought leadership and market positioning. This person is a superb writer and digital content strategistcreator with a pulse on current technology and digitalsocial media best practices that drive innovative, modern corporate communications; also has an eye for the aesthetics of beautiful content creationcuration. Heshe will report to the VP, Cultural Intelligence.As a Center of Excellence within Horizon Media, the WHY Group is responsible for developing a deep understanding of people, brands and culture, diving in to determine the interaction between these three 'worlds' and what this means for marketing, communications, content and other brand experience strategies. With data underpinning much of what we do in WHY, we use a range of different datasets (behavioral, syndicated, spending, viewership, social, attitudinal and cultural) in creating strategic studies and thought pieces to gain understanding and inform business decision making for our clients, as well as to showcase to the industry at large. Having launched version 1.0 of the Horizon Catalyst site in 2020, we've collected data, tested content and are now ready for Catalyst 2.0: a combined paywall and blog site. The Senior Content Editor will manage the implementation of a paywall to Horizon reports while expanding the volume of marketable free content to generate interest and site visitors. This role will also manage the implementation of CRM to continue growing the Catalyst audience and foster the relationship of potential customersclients.What You'll Do Copyediting and Design (75%) Edit and design a wide variety of content marketing projects, including blog and website copy, research reports, cultural intelligence trend reports, case studies, infographics, data visualization, etc.Create a variety of compelling pieces of marketing content from longer reportsApply a consistent tone of voice to various thought leadership pieces from across the agency. Pieces will range from full research reports to short-form articles to agency POVs.Ensure proper and consistent grammar and formattingWork with members of the team to develop and hone writing skills Seek out and experiment with cutting-edge tech (AI) for more efficient and engaging copy and visualizations.Maintain a brand style guide and ensure consistent application to the content as well as the platform.Manage Horizon Catalyst (Admin + Analytics) (15%)Manage transition of Horizon Catalyst from blog to monetized siteWrite copy for and design to market paid content (e.g., teaser content, report outlinesynopsis, etc.)Publish thought leadership to the site (familiarity with WordPress platform a plus)Ensure each piece of content is properly optimized for SEO best practicesProvide team with enhanced analytics on the site traffic and purchase behaviors, as well as communicating the behavior of the internal content site, Knowledge Management Portal.Develop a communication strategy for Catalyst in collaboration with WHY leadershipLeaddevelopmanage tailored communications with site registrants including emails and surveysDevelop and execute future site enhancementsDirect tech team on site enhancements and organizationdisplay of contentWriting and Editorial (5%)Generate short-form content (blog posts, POVs) for Horizon Catalyst covering design-related topics. Contribute designvisual POV to cultural intelligence reports. Agency Collaboration (5%)Work with legal on ensuring dataimage sourcing is compliant.Ensure all projects are completed on time and to expectation.Maintain consistent communication with project managers and project stakeholders.Bring new content ideas, initiatives, and projects to the table. Stay inspired, engaged, and always share your ideas.Salary Range: $1,826.92 to $2,307.69 a week. A successful applicant's actual weekly or hourly rate may vary based upon, but not limited to, skill sets, experience and training, licensurecertifications, and equity.Base PayThe statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Created: 2025-02-22