Senior Product Manager II, AdTech (Decisions Alliance)
HelloFresh - New York City, NY
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About the RoleThe Decisions Alliance's goal is to enable HelloFresh to build a rapid feedback loop around understanding our customers, finding the best way to communicate with them and utilizing AIML capabilities.We are hiring a Senior Product Manager to join HelloFresh's Global AI team, with a focus on advertising technology. Our mission is to optimize our marketing spend by tailoring our campaigns to the individual preferences and behaviors of our prospects. You'll be part of a team of engineers and data scientists who work together to build innovative data products in an agile, collaborative environment.What You'll DoDevelop and implement vision and strategy for global ad tech productsCollaborate with marketing teams to establish and drive an experimentation and automation roadmap, working towards fully automated ad steering with MLAIWork closely with advertising partners such as Google and Meta to ensure reliable set up of experiments and campaign trackingProvide effective written and verbal updates on the product roadmap and key projects to senior leadership and stakeholdersDocument and communicate new product hypotheses, with accompanying concepts, prototypes, and use casesDefine clear OKRs and KPIs with your team and track progress against them regularlyStay informed about industry trends that help us evaluate the company's needs in marketing and data technologiesWhat You'll Bring Extensive hands-on product management experience related to advertising technology in teams with engineers and data scientistsProven track record shipping end-to-end data and machine learning productsAbility to effectively collaborate with peers in science, engineering, and marketing to discover and deliver valuable solutionsUnderstanding of the programmatic advertising space, ideally with experience working with Google andor Meta advertising platformsA fail-fast-and-learn mentality and experience in building POCs and MVPs, linked to generating business valueWhat We Offer(US Benefits)Competitive Salary & 401k company match that vests immediately upon participationGenerous parental leave of 16 weeks & PTO policy$0 monthly premium and other flexible health plans effective first day of employment75% discount on your subscription to HelloFresh (as well as other product initiatives)Snacks, cold brew on tap & monthly catered lunchesCompany-sponsored outings & Employee Resource GroupsCollaborative, dynamic work environment within a fast-paced, mission-driven company(German Benefits)Immerse yourself in a diverse global community of 90+ nationalities.Enjoy a competitive compensation package that goes beyond the norm, with perks like a HelloFresh- subsidized Pension Scheme, Berlin relocation support, and a Hybrid working model.Elevate your lifestyle with exclusive discounts on your weekly HelloFresh box subscription.Be supported through a German language learning budget, and access to the HelloFresh Academy.Plus, we've got your well-being covered with mental health support, transportation perks, and working-parent-friendly benefits. From our 247 onsite gym access,wellbeing platforms like Headspace and Spill, to sabbatical leave options, HelloFresh is not just a workplace; it's a lifestyle of perks and possibilities!#Decisions #Data #ProductNew York Pay Range$156,000-$210,000 USD
Created: 2025-02-19